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Renault Megane: Senses, 2
Appreciated by all your senses. And something tells me your sixth sense's gonna love it.
Your 5 senses prefer a Renault Megane.
Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: José Martins
Photographer: Paulo Vainer
Digital Retouch: Daniel Leão, William Teixeira
Comments
i like the artwork, the idea of the picture..
But the headline doesn't fit!
Se parece mucho no crees!
http://adsoftheworld.com/media/print/adidas_china_soccer
i like the copy
Adidas-Olympic?
...
http://alvinpck.deviantart.com/gallery/
ya, I thought so too, that sketched people ads... I found them quite lovely. These... nothing new.
cool visual but no connection
to the big idea, go back to
your sketch pad and start over.
so what's the idea that the car has many active safety features, especially aimed to reduced pedestrian damages?
cause otherwise, this whole 5 senses thing is kind of shower gel claim...
Le Douche, i totally agree whit you. No connection
That's an expensive piece of something.
Could the man in the suit be the little boy from the movie "The sixth sense"?
Thus it would make a more plausible ad with a headline like "I see dead people"
:)))
Looks a bit like the Adidas Beijing Olympics ads (where there's tonnes of sketched people)
Confused about the connection between copy and visual. Maybe it's a cultural thing?
-Natalie
www.topolewski.net
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