Renault: Makeup, Mascara

Don't make up and drive

Making of video:
Advertising Agency: Publicis, Venezuela
Chief Creative Officer: Fabian Bonelli
Creative Directors: Demian Campos, Eduardo Gomes
Art Directors: Yoryi Cantor, Deivy Marquez, Jose Bajares
Copywriters: Bernardo Tortolero, Luis Amaya

February 2013


Boas ideas's picture
Boas ideas
265 pencils

great idea and great craft

salil.sharma's picture
2424 pencils


Designer Don't Do Different Things
They Do Things Diffidently

eins-eins-null's picture
894 pencils

is the explanation part of the ad? if not: we are not the target group - THEY have to understand. if yes: somehow awkward, it destroys the message. i'm sorry to say so, but advertising is not an art project.

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