Renault Logan: Delivery room

A baby never comes alone.
Renault Logan. Ready for everything that's coming.

Advertising Agency: Publicis, Bogotá, Colombia
Creative Directors: Felipe Camacho, Jaime Solano
Copywriter: Julio Cesar Herazo
Art Director: Álvaro Padilla
Photography: Buenavista Fotografia
Account Supervisors: Juan Pablo Rueda, Camila Grillo
Published: July 2008

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8 comments

Frits Harkema's picture
Frits Harkema
713 pencils

You show the sedan but you mean to tell me I can buy it as a stationwagen too?

sparky's picture
sparky
454 pencils

i understand the idea. but execution didnt make me laugh / make me like product

fen1x's picture
fen1x
471 pencils

With wedding was better.

Olafski001's picture
Olafski001
1195 pencils

sweet
parents will looooove this

FlyingDogs's picture
FlyingDogs
968 pencils

Agree. This is lovely stuff!

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dragon's picture
dragon
113 pencils

Great ad, great insight.

NatalieM's picture
NatalieM
1687 pencils

Interesting take on needs for the car.

David Hasselblad's picture
David Hasselblad
120 pencils

The idea of the doctor pulling a baby carriage and a teddy bear out of the woman gave me a chuckle.

Would have been better if they used it for a bigger car though. No way are you going to fit all that stuff in a Renault Logan.

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