Renault Koleos
The New French Off-Road Vehicle
Advertising Agency: Glickman-Nettler-Samsonov, Tel-Aviv, Israel
Creative Director: Dudi Ben Simon
Art Director: Dudi Ben Simon
Copywriter: Yael Ben Yehuda
Published: December 2009
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25 Comments
Ah french people. They mix every idea with bread or wine.
Just to say that Tel Aviv is in Israel, not in France. And be sure that smart french people do not play with such bad clichés! ;-)
Nice!
Alexander Bickov - Freelance web designer | Twitter | Facebook | Creative ideas
this isnt nice at all!
| Everartz |
I don't like it too...
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The copy should have been: The French chic is going off-road.
i lov the french
they showed me a picture & i laughed
dignity has never been photographed
This is a borrowed idea. Jeep had an amazon hunter and an eskimo. Volkswagen had a goat shaved like a poodle. But this is the worst of all. And they didn't follow Renault's international styleguide. Logo and fold have to be lower-right corner.
http://jackmancer.com/
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but they read from right to left
one should not take life so seriously - as one will not come out of it alive.
too confusing.
Life is a joke. Laugh.
dull..
TAMER SAMY
www.leapstudios.net
A Swiss Army Knife and an Austrian pastrie.... perfect to illustrate French style !
An Opinel and sausage would have be more suitable imo.
good point.
what
Uhm, huh?
Confusing mix. I don´t think this works. Sorry guys.
I assume that the Renault logo is on the left side of the layout because in Hebrew you read from right to left, isn't?
may be only off-road drivers know what this ad is !!!
www.valayam.com, www.valayam.com/blog
think the idea is great but hard to sell a car this way. Congrats for the idea.
wow... just no... nothing more to say really
cheers,
dlue
I want a Croissant!
yes the main problem in this ad is that the knife which is actually soooo typical of....switzerland! for the croissant, no matter it 've been invented in austria it also a well french product. however it s a nice art
good.
SJB
Not at all!
Thats tasty...nice vision...not very festival...but may be good in selling. Anyone got the results of the impact?