Renault Clio Campus: Angelina

The last time I filled up my tank, Angelina had 3 kids.
Renault Clio Campus. Really economical.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Creative Directors: Márcio Ribas
Art Director: Márcio Ribas
Copywriter: Isabella Paulelli
Illustrator / Photographer: Jeremy Green
Digital Retouching: Daniel Leão, Alessandra Perez, Alexandre Calvin
Published: April 2008

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17 comments

john doe's picture
john doe
1571 pencils

no need for the headline

brainzed's picture
brainzed
652 pencils

I don't really get the link between the copy and the visual…

vaikunta's picture
vaikunta
64 pencils

We all agree thet copy and visual dont go together!

marcomfouad's picture
marcomfouad
204 pencils

yes.

krautland's picture
krautland
3225 pencils

kinda funny to see the office of DDB chicago in an ad done by BBH Sao Paulo.

Frits Harkema's picture
Frits Harkema
713 pencils

My car can do that on one tank too. Easily. More even. And I do not have to get dizzy.

CharlieR's picture
CharlieR
92 pencils

sad. such an amazing visual wasted for a line that doesn't have anything to do with it.

Toro's picture
Toro
1007 pencils

scam

askon's picture
askon
433 pencils

Horrible copy, rip-off art direction

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

BOOBJOB LOOBCANNON's picture
BOOBJOB LOOBCANNON
1838 pencils

Just the sign off line would be enough, don't need the cack about Angelina.

We're going to need more lube.

Heaven's picture
Heaven
88 pencils

Totally agree!! No need of that line.

theanc's picture
theanc
2778 pencils

Stolen copy from a comment at Oscar. Someone did the same joke (using Angelina's kids as a time reference).

PORTUGUÊS: http://augustocorreia.carbonmade.com I ENGLISH: http://augustoinenglish.carbonmade.com

NatalieM's picture
NatalieM
1687 pencils

The connection between copy and art is, I agree, missing.

ManchuChanchu's picture
ManchuChanchu
701 pencils

fantastic visual but what's the idea?

pushpy's picture
pushpy
21 pencils

well done, impressive visual. Again brazilian.

Mai_Maged's picture
Mai_Maged
123 pencils

yes, good visual bad headline

samuelcarlos's picture
samuelcarlos
110 pencils

Would someone please send an english speaker to Brazil?

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