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Reef n' Beef: Pig
If it's not Australian, it's not on the menu.
Advertising Agency: Saatchi & Saatchi, Copenhagen, Denmark
Creative Director: Simon Wooller
Art Directors: David Ebbesen, Tobias Ambs-Thomsen
Copywriter: Simon Wooller
Photographer: Rebekka Ehlers
Post production: Peter Sønder Hansen, Jesper Gori
Published: May 2008
Comments
kinda like it!
different is good!
But does it taste like chicken!!!!
www.jpmountford.com
haha. I enjoyed this campaign very much. The manner of art direction is very nice. One minus is typography. Great work.
Been done before... currently on TV with one animal disguised as another... still funny and gets the message across. AD is great
It isn't Australian. I am. And....... pigs aint natural growin' in the wild ova here.
Dutch cunts.
Hmmm as far as i know Copenhagen is in Denmark...
but there you go ...
If it aint good, it aint on ads of the world.
Hang on....
No animals were harmed in the making of this campaign...
They were just mocked...
Aristide, Account Ex., Nelson Publicis, Douala, Cameroun
You said it. I wonder how the piggy breathed during the shooting. Or is it a fake one?
The croc steak they are selling is actually pork?
oinking green is piggy?
Hilarious. And interesting insight. Actually somehow the same insight as in this fine Belgian campaign from 2006:
http://www.10.be/index.php?/pages/awards_loncin_2006.html
awesome! made me laugh. lol
SO THAT PIG WANNA BE AUSTRALIAN,
TO BE KILLED AN EATED,..ISNT IT?
IT'S A SUICIDE PIG,
MAYBE IS A TALIBAN PIG.
please someone help me. what are they trying to tell me?
i like visual.
concept?
*****
Just that the restaurant wont take in danish meat .. no matter how good it is dress up ;-)
Don't know much about Australia, but is it saying that there is no pork on the menus but can get crock meat? Someoe explain this to me please.
I like the art direction tho but wont fully appreciate it if i dont get the msg clearely.
yes... you can only get crock meat and no pork ...
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