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Full of Goodness, 3

Agency: 
Published/Aired: 
August 2012
Description: 

Print advertisment created by FoxP2, South Africa for Rediscover Dairy, within the category: Non-Alcoholic Drinks.

Full of Goodness
Rediscover Dairy

Advertising Agency: FoxP2, Cape Town, South Africa
Chief Creative Officer: Justin Gomes
Executive Creative Director: Justin Gomes
Creative Director: Justin Gomes
Art Director: Ryan Barkhuizen
Copywriter: Simon Lotze
Photography: Bruno Bossi, Michael Biach
Print Production: Kirsten Clarence
Account Manager: Bobbi Kotze
Production Company: Egg Films

Comments (12)

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Highest Rated

rurorjuror's picture
rurorjuror
Activity Score 745

Great product usage, I would want to consume milk immediately.

VampAd's picture
VampAd
Activity Score 1151

Nice set.

Shawali's picture
Shawali
Activity Score 8442

So a guy cutting down trees, aka just doing his job, is supposed to be evil?

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

kalpesh78's picture
kalpesh78
Activity Score 2578

I agree. Maybe his boss in a swanky Bentley would hate the milk.

ideas....30 minutes nahi toh free.

karmacoin's picture
karmacoin
Activity Score 688

of course deforestation its a job to be really proud

aking's picture
aking
Activity Score 14

Finally an intelligent campaign for milk, fresh idea and well executed.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

Love the other 2. This is the weakest of the lot.

kleenex's picture
kleenex
Activity Score 46891

It is different, BUTTT I do not think this idea works.

rurorjuror's picture
rurorjuror
Activity Score 745

Great product usage, I would want to consume milk immediately.

mockingbird's picture
mockingbird
Activity Score 238

the situations could have been more dramatic. a guy cutting wood is just a guy doing his job. there are men selling girls dont you think they are much 'evil' than a guy cutting trees?

mockingbird's picture
mockingbird
Activity Score 238

but this is a very fresh way of looking at 'full of goodness nice thought.

Corbeen's picture
Corbeen
Activity Score 1093

I like this insight.

metis's picture
metis
Activity Score 413

Fun idea, well done.

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