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Mother Teresa

Agency: 
Published/Aired: 
February 2009
4951
Description: 

Print advertisment created by McCann, India for Red Cross, within the category: Public Interest, NGO.

Advertising Agency: McCann Erickson, Mumbai, India
Creative Directors: Niranjan Kaushik, Akshay Kapnadak
Art Director: Amol Kulkarni
Copywriter: Prajato Guha Thakurta
Additional credits: Harshad Sreedharan, Shashank Lanjekar

Comments (7)

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Highest Rated

ek kanya's picture
ek kanya
Activity Score 814

no one will know teh copy has changed. maybe the layout should too.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Phil Lestino's picture
Phil Lestino
Activity Score 1684

I suspect that all 3 have different copy...but really do you expect anyone to read it?

satrianee's picture
satrianee
Activity Score 3748

I don't believe this really needs to be in 3 different copies.

Tommy G.'s picture
Tommy G.
Activity Score 897

Perfect if you're seating in the bus or have too much time on your hands.

creative420's picture
creative420
Activity Score 279

Right you said Tommy. I saw them in Coffee shops and other waiting areas. Bang on target. :)

P.S.: Read it vertically and then horizontally.

Adaddicted's picture
Adaddicted
Activity Score 3435

It will help you fall asleep. zzzzz zzzzz zzz zz z.......

withalltherespects

pepsiice's picture
pepsiice
Activity Score 253

nice one @ creative 420

ek kanya's picture
ek kanya
Activity Score 814

no one will know teh copy has changed. maybe the layout should too.

am an advertising junkie | read my flog at http://www.desicreative.com/forum

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