15 comments

andylefty's picture
4432 pencils
andylefty

Trying to rationalise this but I don't get it.

josh n.'s picture
450 pencils
josh n.

I get it.. its simple and it makes you think .. good job! i like it..

Taylormade's picture
418 pencils
Taylormade

They seem to have enough.

Also, by showing Death's outline, they aren't giving their audience's intelligence much credit

nemesis's picture
759 pencils
nemesis

This would've worked just fine only showing the hand and scythe.... the suggestion of the full body underneath was completely unnecesary. It dumbs it down.

Taylormade's picture
418 pencils
Taylormade

Also, from now on I will always just write my call to action followed by an exclamation mark. (Buy this car! ... Drink this beer! ... Donate!)

I can't believe I haven't stumbled upon this formula before. So simple. So effective. (Use this ointment!)

morse's picture
11501 pencils
morse

That's a crazy cool idea. I agree. There is no need for the silhouette.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Geimima's picture
819 pencils
Geimima

should be added some bubble there + no silhouette

life is a playground

pierrelastname's picture
2629 pencils
pierrelastname

GOOD ONE, CLEAR AND FRESH BLOOD!

Roger Keynes's picture
5405 pencils
Roger Keynes

Nice one.

Will Think for Salary

Lawson Hembree's picture
468 pencils
Lawson Hembree

Death definitely got a sinking feeling when it saw this ad.

jjf's picture
244 pencils
jjf

The scythe doubles as a white flag haha

TexasH's picture
314 pencils
TexasH

Hmm...i like it but it's a bit confusing. Visually, you're saying the death is drown, which is a cool idea. But the words say we need more, which is another idea.
I mean, having this visual (without silhouette) and the only word "Donate." would be enough and, i think, stronger.

Kutberk's picture
55 pencils
Kutberk

clever and evil . Like it

Bill Me Now's picture
150 pencils
Bill Me Now

Visual works, but copy is weak.

noj's picture
86 pencils
noj

i think dont need copy, the visual said all