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Hyena

Agency: 
Published/Aired: 
June 2008
Description: 

Ultratec Gamepro, the ultimate in night game viewing.

Advertising Agency: DRAFTFCB, Johannesburg, South Africa
Executive Creative Director: Rob Mclennan
Creative Director: Grant Jacobson
Art Director: Errol Lepono, Ryan Dupen
Copywriter: Jason Murison

Comments (16)

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Highest Rated

gmint7's picture
gmint7
Activity Score 2683

:::J:::
I wonder why they dont do it for an OWL instead.. its way faster.

:::J:::

Calibarak's picture
Calibarak
Activity Score 302

Lame

Calibarak's picture
Calibarak
Activity Score 302
copywriter_n's picture
copywriter_n
Activity Score 52

too much

Killer Kowalski's picture
Killer Kowalski
Activity Score 394

so 90s

Tiarra's picture
Tiarra

looks great guys, keep it up

Tiarra's picture
Tiarra

looks great guys, keep it up

djakuza's picture
djakuza
Activity Score 517

and already done yyyyeeaarss before

NatalieM's picture
NatalieM
Activity Score 1685

It took me a second, but I get it. I wonder how obvious this would be to hunters or nighttime safari lovers. It's simple but not necessarily in a very clever way.

Guest commenter's picture
Guest commenter

Its Doneeeeeeeeeeeeeeeeeeeeeee. Ta visto.

Kateter's picture
Kateter
Activity Score 2029

enough for the night-time vision using daylight photos!

Lindsay's picture
Lindsay

Clever... A decade ago.

sonucoues2002's picture
sonucoues2002
Activity Score 804

so he can see clear in night thn anyother animal.
gud one huys

december's picture
december
Activity Score 93

The BMW night vision ads did the same thing, except looked nicer. Also why is it daylight?

Batman's picture
Batman
Activity Score 15

Are you a creative 'december'?
Doesn't sound like it!

The Spotlight is so bright it turns night to day... the only way you know its nighttime is seen in the reflectors of the animals eyes.

Now do you get it?

gmint7's picture
gmint7
Activity Score 2683

:::J:::

ITs brilliant!
i gave a 7.5

:::J:::

gmint7's picture
gmint7
Activity Score 2683

:::J:::
I wonder why they dont do it for an OWL instead.. its way faster.

:::J:::

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