Ramon Rubial Foundation/Spaniards in the world: Smile, 1
Do you honestly think getting drugs abroad could be a laugh?
2000 Spanish citizens are no longer laughing. When you travel, keep away from drugs.
Advertising Agency: JWT DELVICO Barcelona, Spain
Executive Creative Director: álex Martínez
Creative Director: Oscar Alcaráz, Napi Rivera
Art Director: Javier Lorés
Photographer: Pastor Heredia Studio