Ramasil Unigota Glue: Teapot
Average: 8 (116 votes)

Advertising Agency: Lowe Ginkgo, Montevideo, Uruguay
Chief Creative Officer: Gabriel Román
Creative Directors: Fernando De Clemente, Sebastián Mir
Art Directors: Agustín Acosta, Pelayo Soria
Copywriters: Jorge González, Gonzalo López Baliñas, Diego Román, Mateo Vidal, Daniel Ketchedjian, María Florencia Barré
Account Director: Patricia Román
Photographer: José Pedro Urrestarazu
Published: February 2011

8 comments

barcreativo.com's picture
2752 pencils
barcreativo.com

Interesting... Good concept

sabermudez's picture
22 pencils
sabermudez

cmd + z on this keyboard...

UndoRedo's picture
107 pencils
UndoRedo

Wow you really had to put this comment in each piece hungh?

AdBuzzer's picture
1209 pencils
AdBuzzer

I don't get the message. What's the keyboard got to do with the teapot and the glue?

DarkSide's picture
1063 pencils
DarkSide

CCO, DC, Copy, AD = 11 creatives!
Really? For that?
Not a bad ad, don't get me wrong...but really?

Billoughsby's picture
5103 pencils
Billoughsby

After you have spent enough/too much time on a computer, you respond intuitively to "real life" accidents, before you can even think, by reaching mentally for Command + Z. Sure you do. It doesn't pop up in every problem instance, but just once in a while, and certainly often enough to give this ad the ring of Truth.

...which is to say: this is insightful beyond "let's do come cool graphics" or "let's make something just for the computer people." Really.

Nice ad.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

chinaski's picture
950 pencils
chinaski

smart logo placement, better than the ad i think.

nandan.moghe's picture
29 pencils
nandan.moghe

Excellent.... but i think there is no ctrl+ z in real life......... anyways nice concept