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Kills bugs dead.
Advertising Agency: Draftfcb, Bucharest, Romania
Creative Director: Dragos Radulescu
Art Director: George Grosescu
Valentin Petridean: Illustrator
Copywriters: Dan Bondrea, Adina Stanescu
Strategic Planner: Oana Padure
Comments
Why are there human linmbs on this one. Does it kill people dead too? I like the artwork on these, but I have to say they're too dark and serious compared to the stuff Raid has done in the past.
www.storytellerscreative.com
great art!!!
http://dgdico.com.ar/
i'm not sure about the idea but the execution looks really nice!
Nice art...so so idea
The Ad Mad
Interesting. It looks EXACTLY like the "Doom. It's what insects fear most." campaign from Hunt Lascaris a couple years back. Same product, different brand. Shame on you, DraftFCB! There's copying, and then there's plagiarism.
Take a closer look to the "doom" campaign. You arty ! ... ohh... sorry, you are a copywriter.
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http://georgegrosescuportfolio.blogspot.com/
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