Surprising power.
Advertising Agency: Arnold, Boston, USA
Chief Creative Officer: Pete Favat
Creative Director: Paul Schauder
Associate Creative Director: Brian Hayes
Art Director: Mark Bangerter
Copywriter: Nikhil Aima
Illustrator: A. James Stone
Photographer: Stock
Art Producer: Kathy McMann
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13 Comments
Classic style of advertising. Maybe a bit overdone but it makes the USP pretty clear.
http://jackmancer.com/
http://twitter.com/jackmancer/
yes i agree, classic but so simple and very funny i must say =)
It is funny
The proportions are wrong. Is that supposed to look like a real airplane?
That's me!
http://blog.tapuz.co.il/wranger
looks like a real plane...
busy.
what a fu**** shame!!!! 100% copycat :
http://www.joelapompe.net/2011/03/17/toys-planes-battery-arnold-boston...
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
for your collection:
http://www.youtube.com/watch?v=ZyBw2UBImhk
Same idea done in Colombia 6 years ago.
http://www.coloribus.com/adsarchive/prints/energizer-batteries-airplan...
Wow. I really liked this until it was made clear that it's shameless theft.
I can hear the voices now. "Shut the door". "What?". "Look, it's Chinese. No one's going to know. Who follows Chinese work?". "Sold. Drink?"
i wouldn't even call it that. i think it's just a very obvious idea on a too simple brief
Nothing wrong with simple. Simple is good.
This is theft, which is bad.
yeah simple ideas are good. but if your brief is "strong batteries" i'm not surprised several people came up with this idea. it's not THAT genius anyways. very oldschool
Yup, like this one a lot better then the car one.