Radioshack Batteries: Airplane

Surprising power.

Advertising Agency: Arnold, Boston, USA
Chief Creative Officer: Pete Favat
Creative Director: Paul Schauder
Associate Creative Director: Brian Hayes
Art Director: Mark Bangerter
Copywriter: Nikhil Aima
Illustrator: A. James Stone
Photographer: Stock
Art Producer: Kathy McMann

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13 comments

Jaap Grolleman's picture
Jaap Grolleman
7004 pencils

Classic style of advertising. Maybe a bit overdone but it makes the USP pretty clear.

Vingy's picture
Vingy
474 pencils

yes i agree, classic but so simple and very funny i must say =)

liny_77's picture
liny_77
197 pencils

It is funny

TommyO's picture
TommyO
1866 pencils

The proportions are wrong. Is that supposed to look like a real airplane?

iambusy's picture
iambusy
2219 pencils

looks like a real plane...

busy.

Wordnerd's picture
Wordnerd
6662 pencils
ricklo's picture
ricklo
16 pencils
desailly's picture
desailly
470 pencils

Wow. I really liked this until it was made clear that it's shameless theft.

I can hear the voices now. "Shut the door". "What?". "Look, it's Chinese. No one's going to know. Who follows Chinese work?". "Sold. Drink?"

Wordnerd's picture
Wordnerd
6662 pencils

i wouldn't even call it that. i think it's just a very obvious idea on a too simple brief

desailly's picture
desailly
470 pencils

Nothing wrong with simple. Simple is good.

This is theft, which is bad.

Wordnerd's picture
Wordnerd
6662 pencils

yeah simple ideas are good. but if your brief is "strong batteries" i'm not surprised several people came up with this idea. it's not THAT genius anyways. very oldschool

Yarp's picture
Yarp
387 pencils

Yup, like this one a lot better then the car one.

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