RAC Travel Insurance: Word search

RAC Travel Insurance: Word search

Advertising Agency: The Brand Agency, Australia
Creative Directors: Craig Buchanan, Dale Simmonds
Art Director: Rikki Burns
Copywriter: Kurt Beaudoin
Published: July 2008

Your rating: None Average: 5.8 (6 votes)

Comments

Don Draper's picture

This ad is making me drunk. And as many of you know, that is not easy to do.

pixelbomb1's picture

your name is not really don draper. you stole it.;-) want to watch the rest of it. i love that zipper playing mozart. that was classic.

Don Draper's picture

Steal? I don't think so. I don't need to steal anything. I'm freakin' Don Draper! By the way pixel, I got your e-mail. Glad you finally caught up with the rest of us. And yes, we do like to have a good time at Sterling Cooper.

Don

pixelbomb1's picture

dang.. 16 emmy nominations? awesome show!

the copywriter and artdirector have waaaaay too much free time. Someone give them a pitch to work on.

and i didnt get it!!!

wildbore's picture

2much!

Edward Bernays's picture

agreed... unless its targeting towards old people...then its on the mark

already do

My goodness!

Superb!

I like it. Especially when I scan the bottom row and found walle and then "z". Grrr.

-Tung
--good idea is enemy of great idea

Found it

-Tung
--good idea is enemy of great idea

cool, clever

Entertaining ad. Good!

Stupid, stupid, stupid. When you have to work this hard just to understand what they're trying to accomplish, it's just not worth it.

i dint get the message

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