Q20 Multi-Purpose Lubricant: Mouse

Advertising Agency: Bester Burke Slingers, Cape Town, South Africa
Executive Creative Director: Stephen Burke
Creative Director: Wallace Seggie
Art Directors: Romano Cardinal, Tim Jones
Copywriter: Ruan Coetzee
Photographer: Simon Barnes
Retoucher: Graham Bartholomew
Prop stylist: Juan Voges

8 comments

Tejónidas's picture
Tejónidas
244 pencils

mmm what?

chuckieT's picture
chuckieT
680 pencils

At first, I thought the lubricant made the hinge quiet as a mouse.

Then I looked at the other one. Now I think it means the hinge squeaks like a mouse.

This visual isn't clear.

loco_artist's picture
loco_artist
40 pencils

I love it! It's simple yet creative and I got the message just by looking at it once. It works for me :)

kleenex's picture
kleenex
33816 pencils

Certainly is different.

Glut's picture
Glut
3947 pencils

clever series

Gi_bo's picture
Gi_bo
1385 pencils

visual is confusing

GiBo

Nike Diesel's picture
Nike Diesel
13389 pencils

Haha Funny.

gonndo's picture
gonndo
1096 pencils

Good job, guys. Simple, clever and effective...

Yes, my profile picture is my dog on my sister's bed, with a pillow and a blanket...

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