Pyme Digital Security Sistems: Painting

Catch him. Anti-vandal Infrared Camera HD.

Advertising Agency: Hambre, Santiago, Chile
Executive Creative Director: Jorge Leiva
Creative Directors: Eugenio Spencer
Art Director: Eugenio Spencer
Copywriter: Matias Celis
Illustrator: Rodrigo Valladares
Photographer: Roger Silverstein
Production: Claudio Arditti productions
Published: March 2009

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25 comments

creativegodown's picture
creativegodown
252 pencils

all r south americans r what?

AlphaDog's picture
AlphaDog
265 pencils

Dont get it

Grace Bastien's picture
Grace Bastien

meh.

Dev Kumar's picture
Dev Kumar
834 pencils

You don't need HD infrared cameras to find the odd bloke out in this series...

jorj's picture
jorj
638 pencils

I love it.

Guest's picture
Guest

I like the visuals, but... only one suspect has evidence in his hands, pockets etc. so catching him red-handed is easy without the camera. If they all had purses, necklaces and such, you'd need the camera to make the difference who stold the item and who just has a gift for his girlfriend or a grandmothers purse with him.

rolling.stone's picture
rolling.stone
2740 pencils

If they are showing stolen item in hands, than what is the significance of Camera ?

Had it been something which a ordinary guard cant catch, would be better.

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

sutil cool

Guest's picture
Guest

good idea, good photo, good art !!!

Guest's picture
Guest

very good casting!

Guest's picture
Guest

intelligent!

Guest's picture
Guest

muy buena idea!

copycomoelcopi's picture
copycomoelcopi
822 pencils

¡oh, por favor! con todo respeto por tu trabajo, si algo le falta a esto, es la idea. la idea que "venda" el producto. y aquí sólo hay un buen aprovechamiento estético de una escena. está "rico" el aviso. tus amigos lo van a encontrar "rico". pero publícalo en el semanario de la pyme y no te a vender un carajo.

Ad_Man's picture
Ad_Man
828 pencils

Should i beleive that in 15 minutes, 5 people from different locations, give this ad 9 and 10 stars? Come on, Mr. "I worked on this"! Come on!!

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture
Guest

la raja el arte

Guest's picture
Guest

sutil

nicocina's picture
nicocina
7 pencils

good idea, good photo, good art!!

Disco Munky's picture
Disco Munky
3900 pencils

When you're in a line up you've already been caught. You also wouldn't still have the stolen item in your possession, but I get why they put it in here. But that almost goes against their concept. The whole purpose of a line-up is to CONFIRM the identity of the culprit to the police. He's been caught, you're pretty sure it was him, now the cops just need you to pick him out. How does that tie into this camera system? Very weak idea hiding behind polished visuals.

Doin' it for the points

alexander_bickov's picture
alexander_bickov
3279 pencils

Beautiful photography. Fashion idea :)

Ad_Man's picture
Ad_Man
828 pencils

Pretty forced.

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

DarkSide's picture
DarkSide
1068 pencils

To the creatives in the credits:
Guest coments with 9stars wont transform this bad ad into a good one.
Never.

kevgroat's picture
kevgroat
175 pencils

What is going on? nothing. cooL......?

keep the rating low!

Guest's picture
Guest

Gähn...

Guest's picture
Guest

Buena Dirección de Arte y fotografía, todo muy sutil.

Guest's picture
Guest

Loving it :-)

Karl

http://www.karlbower.co.uk

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