Purina ProPlan dog food: All the energy your dog needs

Advertising Agency: McCann Erickson, Tel Aviv, Israel
Creative Directors: Nir Levi, Sigal Abudi
Art Director: Moran Kal
Copywriter: Lior Shoham
Additional credits: Studio: Hezi Yosef
Published: December 2013

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8 comments

morse's picture
morse
15590 pencils

Funny and beautifully art directed.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Pete R.'s picture
Pete R.
1453 pencils

I can see people flipping the magazine.

Art & Illustration

NY Belfry's picture
NY Belfry
1045 pencils

Yeah, I think it's great an ad forces you to interact with it.

ivan's picture
ivan

Fun ad! I like how the dirt falls down, which is really up. :)

Ivan Raszl, admin of AotW

kleenex's picture
kleenex
26822 pencils

Winner...

YJ's picture
YJ
374 pencils

Awesome ad!

Ivan, is there not a way to favorite ads anymore? I don't see the familiar favorite heart.

Eddie23's picture
Eddie23
29 pencils

Quite nice. Good art direction. Congrats.

E.F.

ilyxxxa's picture
ilyxxxa
38 pencils

Similar to the work we made in 2012 - http://gewinner.adc.de/index.html?wb=24&kat=01&nr=24

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