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Purina Cat Chow: Roof, 2

Purina Cat Chow: Roof, 2
Your rating: None Average: 9.7 (3 votes)

Specially designed for cats.

Advertising Agency: McCann Erickson, Chile
Creative Director / Art Director: Rene Moraga
Published: September 2006

24 Comments

washiam's picture 445 pencils

btw, nice retouch

ivan's picture

Especially the colored lights.

washiam's picture 445 pencils

ha.. ^_^

Piddy's picture 82 pencils

Meaaaow.
Pussy likes it

Just Bitchin

julymonster's picture 52 pencils

Nice retouching.
"Specially designed for cats" doesn't mean...cats can read....
This could be in a different angle...anyway ok

kalpesh78's picture 2096 pencils

nice Art, Nice Concept..

ideas....30 minutes nahi toh free.

Chocolat's picture 288 pencils

cute idea... please at least try and make it look genuine!

k-rocka's picture 428 pencils

I'm I nuts or is the photoshop work really bad? I mean, look at the camera shake, and the overly crisp sign that doesn't blend in with the photo at all. The glow from the sign doesn't even look real.

Sir Edmund Adstein's picture 26 pencils

I like the idea.
I suggest you make this real small billboards for alternative media,
put some food containers and take good photos for the case,
i bet it will get you some festival reward.
And a lot of "cat customers"?

marantaa's picture 21 pencils

poor photoshop....

Shut Theory's picture 517 pencils

i didnt catch the bad photoshopping, it looks enough for me, i just dont see any ideas there, the ads for cat food should be for people, not cats!

regards_______________________
http://shut.elmota.com

shawkash's picture 22 pencils

And an ad inside ad is confusing too. What about if they creat some tiny restaurant for 1 cat there instead of a billboard.

tamer samy's picture 666 pencils

:)

San Pateste's picture 139 pencils

esta weá si que está mal hecha

A. J. SMITH's picture 2850 pencils

Clever, I like it.

Looks good too.

BUGGERS

DanteFarla's picture 40 pencils

Nice art. weak concept.
But this it's better than the other one.

gibshellenberger's picture 157 pencils

it's cool b/c cats walk around on rooftops? hmm, not sure bout this one.

Rusio's picture 326 pencils

Very interesting visual. But this needs a better line.

Rog's picture 6110 pencils

Nope. Same ad again.
I won't tell you again!
And with the amount of cute kitten emails going around...

>>>> That's not an ad. THIS is an ad.

mrtalented's picture 2175 pencils

'out-of-home' medium for cats? for birds and crows as well?

A. J. SMITH's picture 2850 pencils

And tramps

BUGGERS

Byte's picture 317 pencils

For me is a bad retouch.
Interesting idea.

Byte!

Barbz's picture 93 pencils

F*cking Great!

dlusion's picture 55 pencils

Wow the photo is pretty bad, it seems unsharp whereas the sign is so clean and doesn't fit in the photo at all.

The idea behind it is interesting though.

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