PUMA King: Complement Your Character - Gold

Complement Your Character

Advertising Agency: Robert/Boisen & Like-minded, Copenhagen, Denmark
Creatives: Peter Metcalfe, Jannik Davidsen
Creative Director: Michael Robert
Illustrator: Evergrunge
Account Manager: Line Meldgaard
Published: August 2008 - January 2009

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31 comments

thirty6chambers's picture
thirty6chambers
1464 pencils

this photoshop job sucks.

Crisp One's picture
Crisp One
2007 pencils

agreed....looks like they arranged the images and did a layer treatment over the whole thing......there is absolutely no depth either. I can't imagine what this will look like printed.

brain123's picture
brain123
830 pencils

I wouldn't say that. Seen A LOT WORSE.
Although visually it is a bit messy.

Guest's picture
Guest

F*** Off....you stupid trainee!

Crisp One's picture
Crisp One
2007 pencils

awwww, whats wrong poopy pants....

Yorch19's picture
Yorch19
48 pencils

Wow! Esta campaña esta increíble, Un trabajo exhaustivo pero de muy buena calidad.

"Imagination is more important than knowledge"

"Imagination is more important than knowledge"

rooster_nl12's picture
rooster_nl12
36 pencils

i love those images where you can stare and stare and find new things all the time...

this one makes me dizzy... bad effort

Guest's picture
Guest

My eyes hurt. The white one isn't THAT bad

Guest's picture
Guest

No depth, no shadows, no gold's bright...

No good. Just visual pollution...

Looks like student work...

HOLA's picture
HOLA
82 pencils

if this is student work...this person is off to a great start.

thirty6chambers's picture
thirty6chambers
1464 pencils

if by student you mean he just got photoshop and enjoys using soft brushes to blend various images together.

john doe's picture
john doe
1571 pencils

C'mon. This on might need some more finish in photoshop – right. But it is a quite good composing and btw. just one in a row of four. Have you seen the others?
These are very well executed. The thing that bothers me is the lack of a nice idea...

DGCS's picture
DGCS
410 pencils

Where is the idea?

Guest's picture
Guest

the idea lies in the character of the player, if you dont know the player then you wont understand how the illies fit his character, which is complimented by the boot.. simple. put yourself in the loop before u become just another hater. Photoshop on this one is not as good as the others, infact it lacks quite a bit of finish. never the less the other 2 are great.

And yes, you are that cool.

otto54's picture
otto54
381 pencils

Hey guys, you are crazy.
This is soooo incerdibely amazing i can't believe my eyes.
Great art direction, amazing illustration.
For me this is a masterpiece.
And this is my favourite of the four subjects.

Don't think like account please, enjoy the beautiful images.

Guest's picture
Guest

I agree that this is not the best one, but it still looks cool. The other 3 prints are amazing, Great campaign.

Guest's picture
Guest

i think it's a very innovative nice work! the idea is nice and the execution is not bad at all. at least sth different!

Aphex's picture
Aphex
264 pencils

Puma no es:

- Cámaras de aire para menor impacto y mayor coomodidad
- Lengua inflable
- Zuelas sicodélicas que brillan en la oscuridad....

PUMA = FASHION

"Si eres buen copy, presiona alt + F4"

Guest's picture
Guest

Looks nice

But have a lot of information, we can't see nothing...

Guest's picture
Guest

Eyes misting are mine now really. Poster on the above comints looking gud and Photoshop excells in manner. Shoe is condishun brite time. typography no working for picture centre. Effort much in working computer. Puma logo placing no gud for left. Is desiring best looking under shoe. Having good feeling nice in soccer shoe purchasing. Clen visuals is to top and around. Lion force grate rite in middling shop.

Guest's picture
Guest

Why do people waste time in criticizing other peoples work is it that they cant do good work themselves.

freewalk's picture
freewalk
12 pencils

never late down
thats a hard work in photoshop and lightroom
good job

abbaby's picture
abbaby
70 pencils

ohhhhhhhhhhhhhhh my god if u say execution please refer to id shoe ads they rock!!!!!!!!!!

Guest's picture
Guest

What a mess!!!!!!!!!!!!!!!!!! nooooooooooooooo!

x(

JxCx138's picture
JxCx138
152 pencils

oh noooooooo, a mess , a mess!!!!!!!!!!!!

Hell yeah!!

Guest's picture
Guest

Amazing work

Chris's picture
Chris
1987 pencils

these collages are so 04'

Guest's picture
Guest

QUE DISPARATE

Guest's picture
Guest

QUE DISPARATE

Guest's picture
Guest

coolll................

j2mango's picture
j2mango
534 pencils

oh
gold door~~~~~~~~~~~~

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