Propaganda & Marketing Newspaper: The 100 Year’s War

The 100 year’s War lasted 116 years.
When the advertising is good, it becomes a part of history.

Advertising Agency: age. comunicações, São Paulo, Brazil
Creative Director: Carlos Domingos
Art Director: Henrique Mattos
Copywriter: Daguito Rodrigues
Illustrator: Techno Image
Published: August 2009

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13 comments

tirthomitro's picture
tirthomitro
2722 pencils

Magnificent!
Just adore the headline.
& the rest of the copy as well!

they showed me a picture & i laughed
dignity has never been photographed

silvi's picture
silvi
4172 pencils

great

copycomoelcopi's picture
copycomoelcopi
822 pencils

"one lie told 1.000 times, may become truth" goebbels.

Guest's picture
Guest

The idea behind these advertisements is extremely strong, and helped along by the very impressive artwork. The "fun facts" at the top- breaking conventional wisdom- is a brilliant hook.

-KPSchmidt

http://ogilvyentertainmentblog.com/

Guest's picture
Guest

Great copy and art direction

http://dearadvertisin.blogspot.com/

everartz's picture
everartz
7611 pencils

beautiful art... indeed

| Everartz |

just write's picture
just write
653 pencils

kickass copy great art... very good loved it...

Guest's picture
Guest

Go Brazil. Another good Ad from them.

Guest's picture
Guest

so sick of this kind of historical non advertising look. been done many times. its way too busy.

Guest's picture
Guest

I think these are a very nice piece of work. I mean, they look beautiful and the idea is very smart and strong.

OchoConejos's picture
OchoConejos
10 pencils

Brilliant!!!

Chopper's picture
Chopper
1015 pencils

When an adv is good.

Guest's picture
Guest

good idea.

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