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29 comments

mrtalented's picture
mrtalented
2175 pencils

just forced and looks fake.

where's the benefit?

joelapompe's picture
joelapompe
3430 pencils

How can you still do think kind of stuff nowadays??? It has been done more than a hundred times... by so many brands, it's insane. I just can't believe it!!!!

hang-the-dj's picture
hang-the-dj
1262 pencils

I can hardly bring myself to look.

This has just been done so many times I think it may have to become illegel.

Next...

scarfinati's picture
scarfinati
830 pencils

If the benefit is the implied: if i drink milk Ill be able to shred on the guitar...

please, spare me. Somebody is getting paid a shitload of money and they come in with this stuff? Nah...

sloppy4's picture
sloppy4
1496 pencils

yo barf in my mouth.

although there's something so bad about them, maybe they're genius.

oligofree's picture
oligofree
288 pencils

I like the art & CG.

I'm not a typical Chile citizen ;) ...anyway clear concept an creative copy are missing.

--
It's my job to keep punk rock elite

Eduardo's picture
Eduardo
62 pencils

No logo, no ad.

whats the brand?

Néstor's picture
Néstor
126 pencils

no brand Eduardo.
this social campaign was published to stimulate drink milk and sponsored by a milk factory.
this is single part of the total campaign. for example, in tv ads appears naked celebrities drinking milk.

ZappingLatam.com

Advertising Pawn's picture
Advertising Pawn
419 pencils

I don't get the whole idea / reasoning behind this. Maybe I'm missing something... You are what you drink? Beautiful CG though (except for the wierdly integrated face).

AdPawn - http://adpawn.ovh.org

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Join the rarely updated ad orgy here: http://www.advertisingpawn.com

San Pateste's picture
San Pateste
139 pencils

again? pfffffff
got rum

fotdot's picture
fotdot
659 pencils

Reminds me of Hollow Man. Which isn't a good thing. Trying to find an idea in there somewhere and it isn't happening.

Stephan D's picture
Stephan D
50 pencils

boring

Rog's picture
Rog
6094 pencils

Looks like it's up to me, then...

HEY! I LIKE IT. THIS IS WILD! WOOHOO!
I haven't a milk "spit" campaign before.
No brandS on Socialist Government sponsored camapignS (I'm guessing)
Clear target. Relevant vibe. Speaks to their life, dreams etc.
Implausible, crazy visuals... but that's still on brief/target.
WIKKID! OLE! CHUGGU-LUG!

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture
hang-the-dj
1262 pencils

Are you drunk?

You seem mighty keen today.

I can't get past the fact that this is one of the most used device/execution of the past decade in advertising.

But if it works for you - that's great.

Rog's picture
Rog
6094 pencils

Just a spitting fan... ;)

>>>> That's not an ad. THIS is an ad.

hang-the-dj's picture
hang-the-dj
1262 pencils

Not touching that.

Rog's picture
Rog
6094 pencils

Well, it's a refreshing change from Post-It Notes, White pages and Logos.
My personal state? As a former Snr Writer's t-shirt probably still says...

High on Life.... and glue.

>>>> That's not an ad. THIS is an ad.

jennywhx's picture
jennywhx
1142 pencils

even the art direction look weird, i hate the blurness at the face

Laurent's picture
Laurent
289 pencils

totally the same thing as a campaign by coca cola

Defected's picture
Defected
6 pencils

Nothing Special!

Just good photo

Desi's picture
Desi
1052 pencils

Sic transit gloria

braindrain's picture
braindrain
240 pencils

Yo cago. On this campaign.

kalpesh78's picture
kalpesh78
2580 pencils

Awesome Art.

ideas....30 minutes nahi toh free.

Byte's picture
Byte
325 pencils

Yeah. Is a insight. The rockers drinks milk.
Sucks.

Byte!

Disco Munky's picture
Disco Munky
3900 pencils

This is kack.

The photoshop work on this looks like it was done with two willys holding one mouse.

;-{

Doin' it for the points

A. J. SMITH's picture
A. J. SMITH
2838 pencils

You didn't try that in the office did you?

I hope you washed the mouse.

elmikel's picture
elmikel
1147 pencils

It looks very nice but that's it. I don't see any connection with the product.

A. J. SMITH's picture
A. J. SMITH
2838 pencils

"I drink"

This is for milk right?

BUGGERS

Totto's picture
Totto
685 pencils

milky... but not rocking

Intelligent ads are the need of the hour.

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