Pringles Hot&Spicy: Igloo
Advertising Agency: CBGrey Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Illustrator/3D:The Scope Hamburg
Photographer: F.A.Cesar
Published: March 2009


21 comments
igloo gates face the same direction.
Interesting !
like it
7/10
radical
Not bad.
Like the idea.
Simple direct, but probably the least convincing melty water/igloo I've seen in ages.
very CGI.
www.jpmountford.com
www.jpmountford.com
I wish I was the first to think of this LOL. I really like the idea.
Nice 3D! i like the idea! very...HOT!!!
9/10
OK idea. This "extremely hot" thinking has been done to death. Maybe another approach?
http://www.augustocorreia.com.br
So hot that the ice's melting. WOAW!
no.
Gold Lion for Chinaski. Igloos should face the same direction or where they will get the most light. To have three different igloos face different directions shows how much research was done, but I will not take anything away from the visual, because I like it. Unfortunately, the concept has not evolved.
I personally liked the guy that was tied to a hot air balloon and breathing fire, because of the Pringles chips.
Great photoshop
this would work better for a TVC but still it has a story to tell in print so its good.
this would work better for a TVC but still it has a story to tell in print so its good.
Good art. Pretty lazy execution.... "Hey, how about this. It's hot so it must melt something. Like ice. Awesome work guys, lets go home early. High five!"
is he tossing off to polar bear porn?
Good one
Good
xixixixixixixix, it's nice
Snore.
cheap laughs make the world go round. good enough.
so hot..........
TV & Radio ? where's the electricity?