Prince Jewellery Store: Antique, 1

Prince Jewellery Store: Antique, 1
Average: 6 (33 votes)

Ancient Secrets. Antique Jewellery Exhibition.

Advertising Agency: Rubecon, Chennai, India
Creative Director: Meera Zachariah
Art Director: Terese Devasahayam
Copywriter: Sajan Prathap Singh
Photographer: Arjun Mark
Published: July 2010

24 comments

Guest's picture
Guest

Come on India. Stop it with this 3 of the same is a campaign. I mean the idea isn't that hot anyway and you've just done it 4 times.

Get with the program. Advertising has moved on from the 3 print ad formula.

nysa's picture
15 pencils
nysa

Where in the world has it moved on, pray tell? The campaign is ideal for a jewelry brand and is simply gorgeous!

Guest's picture
Guest

I don't see any different..

Guest's picture
Guest

Good

Guest's picture
Guest

this is model or wt?.....

TommyO's picture
1878 pencils
TommyO

Great ads, all though the series. Beautiful.

picntype's picture
148 pencils
picntype

Same idea, Same model, Same set. but, different angles/poses. How can you call it campaign? for me it look like single Ad, but four options.

Cube's picture
460 pencils
Cube

hate the fact you made me see 4 ads and they were all the same!

Guest's picture
Guest

nice idea...

RadoubleJu's picture
100 pencils
RadoubleJu

retouching is visible.

yet empty

Guest's picture
Guest

gorgeous!

Guest's picture
Guest

Gorgeous ad campaign. Well done.

Guest's picture
Guest

i accept with you. however considering that this is a bangalore brand, the images are pretty good. good to see jewellery clients have at least opened up a little on improving their quality of imagery.

Guest's picture
Guest

Its a chennai Brand

Guest's picture
Guest

chennai brand?...has this been shot in mumbai?

nysa's picture
15 pencils
nysa

Beautiful.

Guest's picture
Guest

its not a Bangalore Brand. its from Chennai

silvi's picture
4172 pencils
silvi

I like the portrait woman expression

Guest's picture
Guest

as to what i've seen this is probably the most decent jewelry campaign chennai has ever produced over the last 10years.
good to see how they haven't stuck to their regular fat models and local photographers

Guest's picture
Guest

Well said! I think this campaign is so sophisticated and classy for a Chennai jewelry brand. Fab job.

Guest's picture
Guest

lol...i've heard! good photography and art direction

Guest's picture
Guest

so rich and luxurious. love the campaign.

Blashyrkh's picture
29806 pencils
Blashyrkh

She looks like Prince

Guest's picture
Guest

it would have been one of the most decent campaigns. but that ugly frame in the background totally totally kills the image. what a sad agency.