6 comments

thedesignaddict's picture
4857 pencils
thedesignaddict

A bad early 90's idea.

Adaddicted's picture
3447 pencils
Adaddicted

Are they talking about a particular telecast?! or is it clear for the Kiwis??!

withalltherespects

xcreativity's picture
2384 pencils
xcreativity

can't get it

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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atb2005's picture
13639 pencils
atb2005

Tagline "not your usual" does support visual (here, a dog placed or living in a field where it does not belong). That means this network is different from others or what they air on Sunday at 7pm is different from what most other networks air. The copy is interesting, but a little confusing. I'm not sure what they mean by "it's time to prioritize" and "get growing 7pm".

TheKid's picture
186 pencils
TheKid

i think it means put ur garden before ur dog S )

angieraj's picture
434 pencils
angieraj

I am guessing Growing 7 pm Sunday means growing the audience during that time. "Time" to prioritize which means that time or the day should be more important than others. The last copy 'Not your usual' ties all this up saying that during this time, regular programming changes or evolves into something much more.

Kind of complicated, its trying to say too much with very little visual backing. Don't appreciate it.

Cognito Ergo Sum