Prime Television, Man vs Wild: Pizza
Man vs Wild. April. Prime.
Man Vs Wild is a popular TV show where adventurer and ex S.A.S. soldier Bear Grylls is dropped into an extreme environment with little more than the clothes on his back. His mission is to survive. A large part of survival is finding food and water and Bear goes to great lengths to find sustenance from highly unlikely - and often disgusting food sources. These ads are a tribute to Bear Gryll’s adventurous palette.
Advertising Agency: DraftFCB, Auckland, NewZealand
Art Director: Kelly Lovelock
Copywriter: Matt Simpkins
Executive Creative Director: James Mok
Creative Directors: Billy McQueen, Chris Schofield
Photographer: Julie-Maree Southern
Retoucher: Denny Monk
Account Director: Fleur Head
Account Manager: Katie Loverich
Producer: Jason Jones
Published: March 2010

31 Comments
I like it..
Perfect!
withalltherespects
Great visual summation of what the show is all about.
+++
"I love some things, and don't love some other things."
That's wild, man.
Well, I'll have the mushrooms, please, look delicious!
GREAT!
hopa, scuze
best campaign of today imho
Wow nice :D
awesome
Great campaign, strong images.
Very impressive.
Very strong campaign, makes me jealous.
Best of the bunch. love it.
Choice idea! Love it. Though I think I've lost my appetite.
Brilliant idea and great execution!
nice work
Love it
Amazing
Good stuff.
awesome!
Good stuff
Awesome, Simpkins is back again!
Yum - Pizza!! Until you look closer - Not so good for a vegetarian
love it what talent
what talent
Brilliant!
simple and clever
Brilliantly simple.
kewl stuff
Abhimanyu Mishra
Chief Creative Officer
GOOD!!
nice