Premio de Propaganda O Globo: Dad
One good idea can conquer anyone.
Advertising Agency: DPZ Propaganda, Brazil
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8 Comments
hmmm I don't get it
tsc. tsc. tsc. Poor idea. Old execution
bad
www.danielglezmilan.blogspot.com
The ultimate light bulb idea was for Campaign Brief Asia!!! Done many years back by Saatchi & Saatchi Hong Kong.
www.michaelwongcc.com
In reference:
http://adsoftheworld.com/media/print/campaign_brief_asia_girl
http://adsoftheworld.com/media/print/campaign_brief_asia_guy_two
http://adsoftheworld.com/media/print/campaign_brief_asia_guy_one
Granted that this particular ad is not up to the others in the series. But don't you think the campaign brief one was gory? Or do you think it was the goriness that made it uber cool? No, seriously I don't get it... http://upthechimney.blogspot.com
Corny
~~be cool eh!~~
~~this paranoid survived!~~
I hope that brazilians agencies, by discovering "ads of the world" and start posting as crazy, can start to look at themselfs about how poor, formulated and predictable are our ads nowadays. I hope copywriters stop to worry about making a nice joke and art directors keep doing theyr best to make it look good but also start thinking about the concept, too. We need to change, now!
Eu soh espero que as agencias brasileiras, depois de descobrirem e postarem como doidas no Ads of the world comecem a perceber, pelos comentarios, como nossa publicidade anda atrasada, pobre, com formulinhas prontas e previsivel. Espero q os redatores e diretores de arte comecem a pensar em conceito ao inves de sacadinhas, piadinhas prontas e direcao de arte do caralho, mas tb formulada. Precisamos mudar urgente, galera! Estamos ficando para tras.