Prague 7 Municipality: For clean parks, 3

Shit is not a cool brand. Clean up after your dog.

Advertising Agency: Kitchen, Prague, Czech Republic
Creative Director / Art Director: Matija Vujovic
Copywriter: Dragan Vekic
Photographer: Milos Nesic
Post production: D76
Published: August 2011

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20 comments

elyoshiro's picture
elyoshiro
545 pencils

So bad

Glut's picture
Glut
3947 pencils

okay, says clearly what it has to say.

Guidos's picture
Guidos
163 pencils

Liked it!

kleenex's picture
kleenex
25174 pencils

great idea.

morse's picture
morse
14994 pencils

Very cool idea. Is this dog poo day?

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Ron Burgundy's picture
Ron Burgundy
1636 pencils

cool execution

bijoyvp's picture
bijoyvp
50 pencils

sad

peticaca's picture
peticaca
189 pencils

Looove it!

tirthomitro's picture
tirthomitro
2718 pencils

remotely connected.
forcefully associated.

they showed me a picture & i laughed
dignity has never been photographed

miko1aj's picture
miko1aj
3097 pencils

I wonder what adidas would say about such treatment of their own logo.

notanugget's picture
notanugget
135 pencils

Probably "see you in court."

Wordnerd's picture
Wordnerd
6662 pencils

what a weird kind of 'logic'

artyduran's picture
artyduran
1356 pencils

It's great!

That One Guy's picture
That One Guy
266 pencils

Simple and to the point. I like it. Kudos to the team.

Wordfruit's picture
Wordfruit
1023 pencils

Nice to see these here, a few thumbnails away from the Belgrade dog poop ads.

The Belgrade ones I'd expect to get plenty of eyeballs, while the message in these ones obviously focuses more on the actual problem created by not cleaning up dog poop.

If it were possible to measure and compare the different levels of effectiveness of the two campaigns, t'would be interesting.

...though of course there are so many uncontrolled factors, any comparison couldn't be conclusive.

jackblack's picture
jackblack
2230 pencils

I smell desperation more than shit. Well, actually both.

Julio Cesar Zanella's picture
Julio Cesar Zanella
28 pencils

excellent negative argument

AdBuzzer's picture
AdBuzzer
1168 pencils

This is a very clear message, though the image may be a bit repulsive.

mr.x's picture
mr.x
952 pencils

Pretty good ad for a boring client.

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