Vector tennis shoes from Power.
Advertising Agency: M&C Saatchi, Malaysia
Creative Director: Anthony Wong
Art Directors: Danny Ch'ng, Marzuki maani
Copywriters: Ezra, Jam
Illustrator: Kim Wai
Published: May 2006
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4 Comments
errrr....
?/10
uh, how about a green background?
As a concept, this one is the best of the campaign, because you actually play on only one side of the court! I mean... it`s not only about the offensive movements when you play soccer or basketball.
Hmmmn....I think the execution is not single minded enough! There's 2 take-out from the ad...one which can be very contradicting. With the Power shoes, the disadvantage is on your side, maybe?! However, this is a better ad compared to the other 2!
www.michaelwongcc.com