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Lipstick

Agency: 
Published/Aired: 
March 2012
Description: 

Pothole season is here

Advertising Agency: Taxi, Canada
Executive creative director: Dominique Trudeau
Creative Director: Jean-François Houle
Art Direction: Frédéric Roux
Copywriting: Martin Charron, Jean-François DaSylva LaRue
Project manager: Nada Debay
Agency producers: Maxime Boivin, Jacques Latreille
Photography: Alain Desjean
Retouching: Visual Box
Mac Artist: Patrick Saunders
Print producer: Hélène Joannette
Coordinator: Anne Gouin
Media: Média Experts
Video and sound editing: Minh Tran and Studio La Majeure
Social media public relations: Rock&Social
Public relations: Morin Relations Publiques
Stunt: ALT

Comments (10)

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Highest Rated

Robert_G's picture
Robert_G
Activity Score 37

basic

eslam_designs's picture
eslam_designs
Activity Score 55

This campaign is Ultra creative

andylefty's picture
andylefty
Activity Score 4535

Mmkay.

pierrelastname's picture
pierrelastname
Activity Score 2869

ultra boring and ultra done!

ace85le's picture
ace85le
Activity Score 3939

This doesn't really sell.

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bate_palmas's picture
bate_palmas
Activity Score 1479

I've no idea what you're trying to sell here. And the ad is not arresting enough for me to try figure it out. Poor.

kleenex's picture
kleenex
Activity Score 43393

Well the ad is for an Iphone app that allows you to report and know where potholes are up in Canada. I like it.

bate_palmas's picture
bate_palmas
Activity Score 1479

Sure man.

But why pothole season? What's 'season' got to do with it? It just throws me.

Alexis-Chellito's picture
Alexis-Chellito
Activity Score 111

This one works best out of the 3 (it took me a while to see the coffee stains/cream cheese on the people's faces in the other ads) but it's still weakly executed. The expressions on all their faces could be much more highlighted. As they stand right now, the ads look like some humanitarian call to help victims.

thedesignaddict's picture
thedesignaddict
Activity Score 5403

First idea.

Robert_G's picture
Robert_G
Activity Score 37

basic

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