Post Shreddies Cereal: Generation

Shreddies have been square for over 60 years in Canada. Our brief was to get people to look at Shreddies again.

Advertising Agency: Ogilvy Toronto, Canada
Creative Director: Nancy Vonk
Art Director / ACD: Ivan Pols
Art Director / ACD: Tim Piper
Copywriter: Hunter Somerville
Photographer: Robyn Vickers
Published: 2007

4 comments

tony truong's picture
tony truong
40 pencils

What?

sp101's picture
sp101
137 pencils

Is this a joke? this what advertising should not do!

ivan's picture
ivan

Yes, it's a joke. But for real.

Ivan Raszl, admin of AotW

iT-iS-i's picture
iT-iS-i
1721 pencils

Sack the writer...

He who dominates often has no real friends...

:: Put your ears against the ground so i can walk over what you heard::

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