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Post Shreddies Cereal: Better
Shreddies have been square for over 60 years in Canada. Our brief was to get people to look at Shreddies again.
Advertising Agency: Ogilvy Toronto, Canada
Creative Director: Nancy Vonk
Art Director / ACD: Ivan Pols
Art Director / ACD: Tim Piper
Copywriter: Hunter Somerville
Photographer: Robyn Vickers
Published: 2007
Comments
Is it me, or isn't a diamond merely a tilted square?
Yeah, right. Use the photo and people will look at Shreddies.
yeah i agree...to me a diamond is a tilted square
agree. really all you have done is tilt a square.
Exactly, that's the concept.
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