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Better

Agency: 
Published/Aired: 
May 2016
613
Description: 

Shreddies have been square for over 60 years in Canada. Our brief was to get people to look at Shreddies again.

Print advertisment created by Ogilvy, Canada for Post Shreddies, within the category: Food.

Advertising Agency: Ogilvy Toronto, Canada
Creative Director: Nancy Vonk
Art Director / ACD: Ivan Pols
Art Director / ACD: Tim Piper
Copywriter: Hunter Somerville
Photographer: Robyn Vickers

Comments (5)

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Highest Rated

ivan's picture
ivan

Exactly, that's the concept.

ricklongo's picture
ricklongo
Activity Score 1244

Is it me, or isn't a diamond merely a tilted square?

niru1984's picture
niru1984
Activity Score 54

Yeah, right. Use the photo and people will look at Shreddies.

resha's picture
resha
Activity Score 16

yeah i agree...to me a diamond is a tilted square

adam_123's picture
adam_123
Activity Score 14

agree. really all you have done is tilt a square.

ivan's picture
ivan

Exactly, that's the concept.

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