Playstation PSP: Injection
Advertising Agency: TBWA\ESPAÑA Madrid, Spain
General Creative Directors: Juan Sánchez, Guillermo Ginés
Creative Director: Vicente Rodríguez
Art Director: Fran López
Copywriter: Vicente Rodríguez
Photographer: Jesús Alonso
Published: September 2011


22 comments
I like it.
nice, simple and true
Muy flojo, la verdad. Me quedo con las campañas del Señor Farrés.
Cool
So... you selling psp to nuses?
I understand that the target is the parents, but I don't think that this ad is going to make them buy the product.
Ad or die.
I am just not feeling these two ads. I do not think it will sell the product.
^ I'm not either... While I understand the sentiment of "so awesome, they can easily overlook all the bad stuff," it actually makes me a little despondent. Why do we want our kids even more invested in media consumption/video games/everything but the real world? Seems weird.
Just for reference: http://adsoftheworld.com/media/print/sony_psp_lamp_post?size=_original
PSP zombie
different
If by "different" you mean "same as always" then yeah!, its very different.
GiBo
exactly
Quite firmly reminds me of this brilliant ad:
http://adsoftheworld.com/media/print/psp_guide_dog?size=_original
http://jackmancer.com/
http://twitter.com/jackmancer/
Why was the picture taken in the year 1967?
o c'mon. Jaap you look like a professor. boring professor as your link. The ads is simply nice. thats it.
boring
i like it
old ad
Not bad actually...
boring - not less than some shit.
Effective and true in nature but personally don't like this happening to kids.
I would be happy if this would work for real. Cool ad though.
dclxvi