Advertising Agency: TBWA/Paris, France
Creative Director: Erik Vervroegen
Art Director: Philippe Taroux
Copywriter: Benoit Leroux
Photographer: Thomas Mangold
Additional credits: Corbis
Published: 2007
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Comments
Great art work!
²nd to the extreme :o)
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absolutely incredible. I heart tbwa/paris france.
I'm definitely missing something. Is that a clown's face in the cloud? Must be.
Nevermind. I see it now.
Sweetness. Nuff said.
Cualquier boludez que abajo diga: Playstation, está bien.-
http://www.veroruvioli.blogspot.com/
vamoooo Verooooo!
why da f*ck do Spanish people have so much trouble speaking english?! damn.......go learn some english or else post some opinions in the Spanish forums here in AOTW
Jeez man. Calm down, what problems do English speaking people have speaking Spanish?! Just do what I do and ingore the comments you don't understand, or use a translator if you're really bothered. Most computers have one now.
www.aaasmith.blogspot.com
How about soulbearer picks up all the toys he just threw out the pram and stops being the language police.
hijoputa de madre
"I don't know Butchie instead"
Doin' it for the points
why don't you learn some spanish?? i understand both languages, it's your problem if you don't...
cool. i want a clown nuke.
So?
Of course TBWA Paris... rules ;-)
Erik Vervroegen!
jajaj veronica tiene mucha razon !! toy decuerdo! ;)
Jorge Bryson
mmh neat but what's the strategy here or is it just a one-wonder-piece? of course it is not slipping into roles anymore like on the ps2work of TBWA.
there doesn't seem to be much of a strategy, but then again, that would fit in with most PS2 ads. I've never been a big fan. Irreverant crap (with fantastic visuals I will admit), that's all their ads are (for me).
Actually the name of the AD is PS3 an explosion of fun!
Would have been a perfect ad for one of Playstation's greatest games, Twisted Metal. http://www.juegomania.org/Twisted+Metal+2/fotos/pc/0/358_c/Caratula+Tw...
Considering the ad is still beautiful, not much of a missed opportunity.
impresive!
eek! clowns!
... its already been done...
Veronica have all reason, but the art work is great
Will someone please explain the idea...
Dalbir
www.AdOfDaMonth.com
DaMon
www.AdOfDaMonth.com
Yes. Someone?
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/// The clock is laughing in my face ///
it's powerful and fun.
It really took me some time, but I recognize the clown now. But erm... Nobody's exceptionally mad about "what's funny about a nuclear esplosion" which means I must be missing a huge point.
Those crazy French and their nuclear weapons. Kinda reminds me of Mururoa and Fangataufa atolls. Viva La France!
yeah... after all the feeling this ad gives is "the joy of nuking".
what's next, smiling kids' faces in gas chambers or desperate frenchmen waiting for liberation?
I won't have noticed the face of the clown if it was not mentioned. I looked hard before I coul actually spot it.
http://www.navinharish.org
http://www.navinharish.org
AaaaOOOOOgaaaaaahhhhh! :)
>>>> That's not an ad. THIS is an ad.
i've seen this idea for thousand products!!!
there's nothing new under the sun except the sun itself
ha ha ha!
::son of mount malang::copywriter of matakreasi
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::
::son of mount malang::
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::
show us this idea a thounsand times .... please give me a link
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the visual's awesome i must say. good work!
hates nukes 'n clowns. playstations are is for morons.
~~be cool eh!~~
~~this paranoid survived!~~
i love PS, and i won't put 'are' before 'is'.....
i think im not the moron here....
end of joy, enjoy
Was just wondering how big this clown's shoes might be...
I don't think they are saying that a nuclear esplosion is funny. They say that Playstation 3 is a huge explosion of fun. I like it
Yes. And as usual they are always saying that to us, only. Not to the consumers...
THIS IS SOOOOOOOO GOLD!
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...
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Advertising pass, pasta remain...
...Jesus Christ, this is crazy...
There are no other comments.
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Advertising pass, pasta remain...
Looks amazing.
Nice to have that client.
www.aaasmith.blogspot.com
Thomas Mangold !
Play station Gold. Fun explodes and anialates every thing else. It made so many comment on it so its really doing its job dont you think.
Finally we´re seeing playstation 3 ads!
All I saw in Paris were really, really boring, trite, first-degree ads. How I wish I'd seen this one! Brilliant!
a mi no me gusta parece piedra!
Blew me away!
Brilliant work!
ha ha ha... .Awesome.
ideas....30 minutes nahi toh free.
albinic areola
Great work, just wondering how smoking that will feel, guess we hav to renuke the clown first to get n non tar nuke smoke
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albinic areola
This is a rubbish ad.
Clown nuke? Is that all they have to say about it? Clown Nuke? That's lame.
PS3 blows wind. Makes me dizzy.
Doin' it for the points
You're terrible judge of ads. Look back at your previous comments and you'll find that stuff you give 4/10 invariably gets a finalist at international shows, or better. Maybe you should stick to insulting people... you're much better at that.
Coming from you that's hilarious.
You simply judge things based on awards do you? You wait till some dick who thinks he speaks for the industry to say it's good then you beat your meat to it so everyone can see you being on the right side. Cool. You must have loads.
If that's all you're going for then you may as well be a prostitute....like your mum. ha ha, you know what, I AM good at insulting people. Especially you, whom I believe has just turned red.
Doin' it for the points
Spoken like a man who has no awards. Nice insults, keep up the good work. Much love.
ha ha ha ha ha
I said I don't care about awards, not that I don't have any.
Spoken like a man who KNOWS you don't have any. Nice try though.
How's your mum? Leaking stopped? she still owes me half a session.
Doin' it for the points
She said you never managed to get it in, or up. But thanks you for the 50$ never the less. Oh, I never go red. I'm sure you have many awards, being the biggest cock on the site was awarded to you long ago, unfortunately, not posthumously.
'fraid that award already went to Neimad a long way back.
You should try winding him up. Its fun, hilarious and easy!
www.aaasmith.blogspot.com
$50? I think we're talking about different women. I usually pay a buck a go.
Love your come backs, "being the biggest cock on the site was awarded to you long ago, unfortunately, not posthumously." lovely. You're free to come and try to make me "posthumous" if you wish but you'll only end up with you pants round your ankles..hang on there's someone at the door, hey it's Drunk Dave.
I still say this ad is an example of style over substance and isn't that good. The idea is old and boring.
PS3 it'll blow you away with fun. Rubbish, it''ll blow my O-hole with raspberry jelly. Which, as it happens, is what I pay Drunk Daves' mum/sisterbrother to do most Wednesdays. It's well good fun cos, between mouthfuls, they tell me about all the times Drunk Dave poops the bed and then mashes it into his crotch in what can only be described as Scat/self harm. mmmmm awesome.
(I have to admit I just wasn't feeling this one. say something else and we'll see if I can't bring my A-game then)
Doin' it for the points
the idea already is a classic - it does not matter whether you label it as old and boring or such..
please post an ad of yours which is at least on its way to become a classic.
you're not good at insulting people - but a pro at making a fool of yourself. continue like this and you will get banned from this site.
Whatever kid.
You do this ad?
You do any ads?
You think I'm going to be impressed by ANYthing you've ever done?
Well then, bring it on. You seem to have a mouth on you, lets see that brain work.
Punk
Doin' it for the points
Dear King of Slim,
It's wanna be rock stars like yourself that makes working in this industry so bloody soul destroying sometimes. How about you stop insulting other bloggers and save your childish comments for the work that gets posted!
Let's try to be constructive. I would love for one of our clients to have access to this site to see half the dribble that gets put up here. Could you imagine their response? Afterall, it's them that we're all here for in the first place right?
Wow, you think I'm a rock star. Awesome.
Before I say what I came to say, I'll just.....say that I do understand what you just said and am surprised that someone who is obviously smart can't see that I posted a comment on this page about the work first, before some fool who thinks the name "Drunk Dave" suit him best, decided to rise up and say some bollox.
Now you with your high and mighty attitude think you can swan in half way through and pass judgement like you're so good. Is that what you think?
I didn't think it (the ad) was very good. Not that it isn't technically proficient, but that the idea it was expressing was the same old Playstation bumf that isn't fresh any more.
It's up their own arses idiots like you who make this industry so bloody soul destroying. Living and dying for client approval. I pity you and those you work for.
Doin' it for the points
I have been watching the exchange you're refferring to with amusement, and if you appreciate creativity, you must appreciate the insults these two chaps have been passing forward!
For me its added amusement to the already great site. A bonus if you like!
Also, both these posters post constructive comments first and have their banter afterwards, so check your facts first, and also chill! and try to enjoy! Its funny!
I agree that pleasing clients with our work is our jobs, but I ain't at work when I'm on this site!
Peace.
www.aaasmith.blogspot.com
finally. bravo !
It's a very nice visual, but that's it or me. It's a bit boring, not suprising at all. But I've never understood the "marketing" behind all those "TBWA-PlayStation-ads" ...
I saw this today:)
http://www.scifi-movies.com/images/a/apocalypse20241975film/affiche.jpg
http://www.elmaaltshift.com
this is probably a teaser ad for a game called twisted metal. it's sort of a demolition derby game with weapons. one of the cars is an ice cream truck with this clown's head on top of it. this is probably a subtle way of saying twisted metal is coming to PS3. i could be reading too much into this. but i'm 93.7% sure that's what it is.
amazing, cool creative, and all i have to say is dam I wish I could do that. Could use a bit of color though, it looks a bit boring as a backround.
Impresionanteeeeeee! Hermoso trabajo.
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