Playboy Tv: Desktop

Advertising Agency: Young & Rubicam, Argentina
Executive Creative Directors: Martin Mercado
Creative Directors: Diego Tuya, Dario Rial, Martin Goldberg
Agency producers: Fernando Costanza
Account team: Eugenia Slosse, Valeria Anavi
Advertiser's supervisors: Verónica Diez
Published: April 2011

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13 comments

28 pencils

alexderivaMonday, May 2, 2011 - 23:43

see playboy is a ilegal or something???? this ads sucks!!!

1666 pencils

Ron BurgundyTuesday, May 3, 2011 - 01:12

A lot of good Advertising is about being the first to identify real truths, and I feel this campaign does that

2278 pencils

tirthomitroTuesday, May 3, 2011 - 02:50

"Real Truths"??!!!!!

they showed me a picture & i laughed
dignity has never been photographed

1666 pencils

Ron BurgundyTuesday, May 3, 2011 - 07:17

For example

http://www.facebook.com/video/video.php?v=129120903765487

327 pencils

Themadartist1972Tuesday, May 3, 2011 - 03:45

i think the idea is brilliant but it needs a copy or a line !

160 pencils

welsh523Wednesday, May 4, 2011 - 09:36

I agree. The visual is dynamic and tells the story but without any copy, there is definitely some disconnect. Something simple in a corner would more than do the job.

252 pencils

Dingleberry JackWednesday, May 4, 2011 - 13:29

Maybe, a web address or perhaps a tiny logo? Just asking ;)

585 pencils

DavaiTuesday, May 3, 2011 - 04:24

Its a funny joke, but whats the benefit of Playboy TV ? Whats the difference with other brands ?....

3067 pencils

LeeHarveyTuesday, May 3, 2011 - 04:38

I see your point Daval, but nevertheless I like this ad a lot. The image is so recognizable... ;-) Mede me smile, and to me, that's enough.

1392 pencils

LazarusTuesday, May 3, 2011 - 04:34

Not great.

13639 pencils

atb2005Tuesday, May 3, 2011 - 05:44

What's so brilliant about this campaign? And how can you say you don't care if it alienates PC users? For me, it's just ok. No earth shattering insight here.

76 pencils

gogelTuesday, May 3, 2011 - 10:11

funny, straight to the point and related to reality. good

2 pencils

Gisele HumanThursday, May 5, 2011 - 11:16

I really like it. It's a great insight and it really doesn't need a line! The image says it all.

Gisele

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