Playboy: Hot teacher, 1

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Director: Max Geraldo
Copywriter: Patrícia Leme
Photographer: Bruno Cals
Digital Retouch: Daniel Leão, Alessandra Perez

November 2008


LeeHarvey's picture
3045 pencils


Guest commenter's picture
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Guess Max had a lot of fun :)

STRTLRS's picture
1601 pencils

Take away the makeup and costume and you have an average girl. Not impressed with campaign either.

I think, therefore... yeah.

Guest commenter's picture
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But aren't you glad makeup and costumes exist? Totally not impressed with the campaign, but love costumes and makeup on chix.

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Guest commenter

nice and yummi

topawers's picture
139 pencils

Why is this here?
It's exactly the ind of advertising we should be staying away from. The shit that's been done so much that it's sickening.
If the reason for it being here is to show what's NOT to be done, then it's OK. Otherwise, please remove it.

picktokyo's picture
1404 pencils

It is ok and worth effort too, so why not

manugon's picture
146 pencils

I think the main problem is that the promo itself is messed up. I mean, after looking at the ad, I'm wishing I could win a year's subscription or a trip to the mansion or something. And what do they offer me? Scooters, notebooks and videogames? What the hell do those prizes have to do with Playboy? And more importantly, is this what I shaved my balls for?

gmint7's picture
2683 pencils





sneakyhands's picture
1857 pencils

playboy wouldn't use these women, or they'd pose them properly if they did. i could see maxim doing this, but playboy sits a little higher than this.

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