PlaNet Finance: Positive Economy

What if economy wasn't always negative?

Based on the idea that the actual crisis are caused by a negative use of the economy that get rich people richer and poor people more poor, PlaNet Finance launches the Movement for a Positive Economy : the research center of alternative ideas for a new economy that includes everyone for a shared development.

Advertising Agency: BLUE Advertainment, Paris, France
Creative Directors: Bruno Delhomme, Guilhem Arnal
Art Supervisor: Gilles Rivollier
Illustrator: Si Scott
Account Supervisors: Régis Lefebvre, Vanessa Vankemmel
Advertiser’s Supervisor: Arnaud Ventura
Account Manager: Hélène Ratti
Published: September 2012

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5 comments

hasalaka.th's picture
hasalaka.th
290 pencils

What if?

Siddarth Basavaraj's picture
Siddarth Basavaraj
1673 pencils

?!

Love creating ads..

Shawali's picture
Shawali
8389 pencils

Just so you know guys, Planéte Finance is a French organisation which focuses on helping people in developing countries to sustain a decent life through micro finance.

Knowing that, this ad makes perfect sens, even if playing around with a dollar bill is kinda old.

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

kleenex's picture
kleenex
26150 pencils

nice art, but the concept as a whole is not working for me.

torontose's picture
torontose
393 pencils

nice art.

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