Pizzetta: Snow White
Think twice before you take the last slice.
Advertising Agency: Ogilvy, Durban, South Africa
Creative Director: Christo Nel
Art Director: Robyn Cook
Copywriters: Christo Nel, Liza Kleinloog
Illustrators: Steven Fellmore, Cliff Brown
Published: June 2009
4 Comments
series well done. pizza worth murdering for. that's SA.
I really must be missing something here. What happened to the seventh dwarf? Obviously, he took the last slice, but then what? Was he eaten by a bear? Was he eaten by Snow White? There are better things they could have done based on this same concept and message.
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President, Singularity Design | www.SingularityDesign.com | Blog.SingularityDesign.com | Is your brand getting the attention it deserves?
@ Singularity: I think it was implied that one of the dwarfs killed him after he ate the last slice. Same for the other one, Romeo went for Hariet after Juliet ate the last slice.
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it has nothing to do with murder... snow white or any of the dwarfs took the last piece and the other one just resign or quit the job, wahtever, he is gone. It´s like the piece with Thelma, Louise took the last slice and Thelma prefer to stay alone .. anyway... this campaign doesnt really work