Fight for the last slice
Pizza & Love
We make pizza not global warming
100% organic ingredients
Advertising Agency: Contrapunto, Barcelona, Spain
Executive Creative Director: Tomás Oliva
Creative Director: Carlos De Javier
Art Director: Carles Nuñez
Photographer: Carles Nin
Retoucher: Lucas Pigliacampo
Published: June 2010
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26 Comments
Incredible concept, great message, clear idea, just awesome artwork. Although I may be a little biased with the whole green/organic movement.
Lovely campaign. Both campaigns from this brand are great.
http://adsoftheworld.com/taxonomy/brand/pizzalove
What hath God wrought
I couldn't disagree more. Both bad campaigns.
Yeah, great work!
Awesome campaign! This is quite a statement, I think, how much can a pizza place really do for the earth?
Unless they sell nothing but vegan pizza, not much.
good...
www.barcreativo.com
Awesome work. Also, look at their logo «Pizza&Love» awesome logo...
Maybe I read too much in to this, why is this good exactly? Words fight and peace sign together. Promoting fighting for dwindling resources? Consume more earth until little left, then fight over that? Why is this good exactly? Just because you push all the right buttons, don't mean nothing.
because therefore it is
Sometimes to get Peace you must fight lttle battles,, it's a goal to sell pizzas leaving a message like this, nice use of the AD ;)
I don't think so... Sorry.
Nicely done.
I still cant place what exactly it is that make me feel warm! Very good direction. Kudos
wow...brilliant concept
this is great. simple, to the point, and it works.
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www.scorchidentity.com
Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages
It looks alright but it's not the greatest idea and it's the same execution for both ads which makes it that much weaker.
eat pizza not war....
9 for concept
7 for execution
6 for marketing efficiency
http://www.7gadgets.com
Smart and simple.
kool!!
Makes my skin crawl. Still can't believe CND hasn't taken these guys to court for misappropriating their logo. Disgraceful.
From the CND website:
"Although specifically designed for the anti-nuclear movement it has quite deliberately never been copyrighted. No one has to pay or to seek permission before they use it. A symbol of freedom, it is free for all. This of course sometimes leads to its use, or misuse, in circumstances that CND and the peace movement find distasteful. It is also often exploited for commercial, advertising or generally fashion purposes. We can’t stop this happening and have no intention of copyrighting it. All we can do is to ask commercial users if they would like to make a donation. Any money received is used for CND’s peace education and information work."
http://www.cnduk.org/index.php/information/info-sheets/the-cnd-logo.html
no...words......its really a gud example of its type
no...words......its really a gud example of its type
Nicely done.
100% recycled pizza boxes! you make pizzas or boxes?
you say pizza and love but you also say fight for the last slice....
very confusing ad
amazing, there's no doubt about what that is the message, and what's the meaning of.