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Pizza Hut: Thin crust

Pizza Hut: Thin crust
Your rating: None Average: 8 (2 votes)

Thinnest crust pizzas

Agency: JWT, Delhi, India
Creative Director: Ram Jayaraman, Sundeep Sehgal
Art director: Sundeep Sehgal
Copywriter: Ram Jayaraman
Photographer: Shirish Sen

21 Comments

PeteHH's picture 202 pencils

A very boring "first thought" idea. The pans will look like this anyway, no matter how thin or thick the pizza is.

PeteHH's picture 202 pencils

Works more for a strong knife (what would be still very boring).

chintan ruparel's picture 1516 pencils

err... not bad, not good. whats happening to JWT delhi man!

~ old habits die hard, older ones never do ~

jsn's picture 83 pencils

pizza hut pizzas has got the thickest crust around dude. Its like saying Hyundai has the best cars. Pick the right product for scams.

TheAdMad's picture 557 pencils

'Works more for a strong knife (what would be still very boring).'
There you got it
http://theadmad.blogspot.com/2007/01/wmf.html

I think it works fine with the knives, on a metalic pan

Not working with pizza hut tho

ellehcimeo's picture 3534 pencils

This only says that the pizza was eaten. Which, even the most crap pizza will get eaten. Says nothing about a thin crust.
BLECH to this ad.

PeteHH's picture 202 pencils

If this ad would say "thickest crust around" it woud work, because there are no scratches on the brim.

slim's picture 1047 pencils

You people are joking, right? I dunno how you're coming up with these interpretations, but they've moved so far away from reason and logic that they've forgotten how to get home, started to freak themselves out and will, in all likelihood, freeze to death on the cold, barren salt-lake of your cortex.

ellehcimeo's picture 3534 pencils

If your only comments are to mock what we think and not provide something to enlighten us, then your post is useless.

How, Slim, are we supposed to get from this imagery that the pizza has a thin crust.

Hmm, something just occured to me... perhaps you are the individual who came up with this piece.

slim's picture 1047 pencils

My post does serve a purpose, namely to highlight that the quality of feedback has fallen in recent times to a point where it is beyond unhelpful, beyond inane, beyond redemption. I see no point arguing with or trying to explain to people who look at a simple (not necessarily great) ad like this and see 'thick crust' or 'the pizza was eaten'. I'm sorry, but it's just not worth it ...

btw, I had nothing to do with this ad.

ellehcimeo's picture 3534 pencils

But it's worth it to continue to unjustly berate us? How sad.

addyhoch10's picture 2599 pencils

why not place a dad rat or mouse near the pan? you know like starved to death because the pizza crust 's so thin.
or they could have placed some really 'thin' mouse shit around the pan. that would be soooo pizza hut, wouldn't it?

no doubt, the link to the pizza hut vermin 's missing in these ads.

hang-the-dj's picture 1270 pencils

More Pizz Hut scam. Boring.

drizae's picture 508 pencils

Yawn. When cutting, the knife has to go the entire way through a crust no matter what thickness.

Fail Harder.

act's picture 535 pencils

bottom-line, this is a lousy ad.

dubaipimp's picture 24 pencils

Its not relevant, why should ppl care about that?

ManchuChanchu's picture 701 pencils

This one's already been done a couple of years a ago for Domino's Thin Crust by Contract Delhi. Check the archives of the one club

slim's picture 1047 pencils

So this idea has picked up metal before ...
Anyone else care to bash it?

Adbabel's picture 54 pencils

Comments on this ad have been just a waste of time!!! just like the ad - a waste of time!!!

lsadunb's picture 581 pencils

Already made here in Brazil at DPZ.

chillar.mahendra's picture 16 pencils

Very nise. Don't think about others comments.

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