Advertising Agency: Ogilvy & Mather, Malaysia
Executive Creative Director: Daniel Comar
Head of Art: Gigi Lee
Art Directors / Copywriters: Mag's Lim, Daniel Loo
Designer: Anne Yong
SI la idea es que la pizza aún está caliente y el gato está feliz por eso, deberían haber elementos invernales afuera, que demuestren que hace frío, no?
This os clever. It was a little hard to see what it said on the pizza box.
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
idea could be much stronger if we see somebody or something saying that the box has just arrived. this way it seems there is only left overs in the box.
Jesus Guys. This ad is simple ie cats love to sleep where it's warm... So it chooses the pizza box because it contains oven hot pizza. Ta dah! Not rocket science. really, some of the feedback is appalling, why on earth you lot bother commenting is beyond me. I like this ad.
Not everyone knows that cats like to sleep where it's warm. Moreover, in Africa everywhere is warm and so I really don't see a strong 'pizza message' in this ad. Only some white cat who is bored with life.
The only people who don't know that cats like to sleep in warm spots are the ignorant. It really is such a leap in thinking - but it does require a brain. Sure, I understand why jellyfish and amoeba might not get this ad, but not people who profess, by their subscription to this website, to be a part of the communications industry. Our very existence, as creative people, depends on curiosity, audacity and a need to know. A blinkered, stay in a dark closet, and make excuses attitude is not acceptable. I'm sick of seeing good worked panned by people who appear to have the intellect of a bushel of wheat. Get real people and start thinking before you start commenting.
Why doesn't that surprise me?
Anyway I can see you belong to the school of thought which theorizes that anyone who doesnt think or act the way I do is ignorant. Clearly you are one of those disappointed scientists and no amount of your criticism or insult will shake the foundations of my perception that all ads must make complete meaning irrespective of socio-cultural barriers, if they should be accepted globally. Have a nice day.
totally agree.. the ad explains more than just the heat of the pizza delivered but also the clearity,good service,the affection of it..cat is just an used symbol there..Good job
I'm thinking orange tabby on the pizza box in a white environment would have conveyed heat quicker than a white cat... but I suspect the intention was to contrast the pizza with the sterile, icy white, ultra modern environment ... i.e. hot comfort food for a cold, calculated world. Love the idea... but it may need to read a bit quicker.
27 Comments
no way..... not recommendable
not so readable, the cat is as white as the background...
am i missing something?
| Everartz |
It's so warm that the cat wants to sleep on it? Is that it?
+++
"I love some things, and don't love some other things."
Good ads are simple. So yes, this one is simple.
Warm pizza's is a good USP for any pizza delivery service.
http://jackmancer.com/
http://twitter.com/jackmancer/
NO
there is no element in that room that can absorb heat. no black bodies around.
so a hot surface will certainly help the cat stay warm and go to sleep.
if it's good enough for a cat, who's is absorbing the warmth.
it should be good enough for the person, who has the pizza
nice.
Almost there
It is not advisable that an animal has near contact with the food.
i agree with you aldemar. maybe it is to highlight the fact that the pizza is so hot or warm to make you comfortable and eat it.
My cat literally used to do that.
What hath God wrought
good job, message simply delivered. No need to complicate things
24/7 Instant Human Translation:
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i love cats but this ad I just like
Life is a joke. Laugh.
one medium size pizza with a topping of cat fur please!!!!
================================================
I think; therefore I am
this is sweet
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~ Quite obviously, I have gathered no moss ! ~
SI la idea es que la pizza aún está caliente y el gato está feliz por eso, deberían haber elementos invernales afuera, que demuestren que hace frío, no?
This os clever. It was a little hard to see what it said on the pizza box.
I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?
The cat should be more "on the first plan". But it's smart
pizza for cats..
it was nice, when the child fallasleep on "soft bread", but not in this...
idea could be much stronger if we see somebody or something saying that the box has just arrived. this way it seems there is only left overs in the box.
Jesus Guys. This ad is simple ie cats love to sleep where it's warm... So it chooses the pizza box because it contains oven hot pizza. Ta dah! Not rocket science. really, some of the feedback is appalling, why on earth you lot bother commenting is beyond me. I like this ad.
Not everyone knows that cats like to sleep where it's warm. Moreover, in Africa everywhere is warm and so I really don't see a strong 'pizza message' in this ad. Only some white cat who is bored with life.
The only people who don't know that cats like to sleep in warm spots are the ignorant. It really is such a leap in thinking - but it does require a brain. Sure, I understand why jellyfish and amoeba might not get this ad, but not people who profess, by their subscription to this website, to be a part of the communications industry. Our very existence, as creative people, depends on curiosity, audacity and a need to know. A blinkered, stay in a dark closet, and make excuses attitude is not acceptable. I'm sick of seeing good worked panned by people who appear to have the intellect of a bushel of wheat. Get real people and start thinking before you start commenting.
Why doesn't that surprise me?
Anyway I can see you belong to the school of thought which theorizes that anyone who doesnt think or act the way I do is ignorant. Clearly you are one of those disappointed scientists and no amount of your criticism or insult will shake the foundations of my perception that all ads must make complete meaning irrespective of socio-cultural barriers, if they should be accepted globally. Have a nice day.
totally agree.. the ad explains more than just the heat of the pizza delivered but also the clearity,good service,the affection of it..cat is just an used symbol there..Good job
from a creative stand point, it's not bad.
from a consumer point of view, i'm not tempted at all.
I'm thinking orange tabby on the pizza box in a white environment would have conveyed heat quicker than a white cat... but I suspect the intention was to contrast the pizza with the sterile, icy white, ultra modern environment ... i.e. hot comfort food for a cold, calculated world. Love the idea... but it may need to read a bit quicker.
Words truly, Chovaleoni