Pinturas Pinco: House in tears, 1
Prevent humidity
Advertising Agency: La Cancha, Caracas, Venezuela
Creative Directors: S.Cappiello, A.Hernandez
Copywriters: Luis Peña, Luis Peña, Werner Lemke
Photographer: Pedro Primavera
Account Director: Beatriz Urdaneta
Producer agency: Melissa Hobaica
Published: June 2010

8 Comments
I like how the buildings look like weeping faces, it's just too bad this last image looks so third world ghetto. Simple message and idea marred by poor art direction though.
Great idea!
I like the simple idea.
inspiration here
http://www.perufail.com/2010/09/14/a-mal-tiempo/
LA MISMA IDEA REPETIDA TRES VECES? QUE PASÓ AHÍ CAPIELLO???
Esa casa llora porque al frente vive Chávez!
Houses making faces... how original :
http://www.joelapompe.net/2008/05/05/multiple-faces-une-idee-a-multipl...
http://www.joelapompe.net / http://www.facebook.com/joelapompe.officiel / http://twitter.com/joelapompe
I had to do an add preventing humidity at school :)
I hadn't thought of this!
//usevertising v.s badvertising//
C'est une question de vie ou de mort.