Pink Ribbon: Run

Udders of the Netherlands need your attention.

Via: Kuteev

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20 comments

corellka's picture
corellka
54 pencils

LOL
finaly a clever cancer campaign

Tinglow's picture
Tinglow
614 pencils

Udders? what? I just dont get the ad. I might sound stupid, but is it for cows? And I know it is satirical, but i jus cant read the other side.

hartspueler's picture
hartspueler
296 pencils

borsten means "breasts". they just translated it wrong, i guess.

Tinglow's picture
Tinglow
614 pencils

Nevertheless, this is bad advertising. Humour should be handled very carefully, in the right ambience. This one is totally out of place and dilutes the importance of the issue. VERY POOR ADVERTISING!

troika02's picture
troika02
212 pencils

ok, the boob shot got my attention. almost hardly noticed the pink ribbon which is for breast cancer awareness. and 'udders'? haha! bad translation. thanks hartspueler for giving the correct translation.

everartz's picture
everartz
7611 pencils

it took me few seconds to get it.. but yeah this is nice :D
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Everartz

| Everartz |

jiahsisco's picture
jiahsisco
246 pencils

Love the ad. Is this how they dress for jogging? Nike should push this trend in USA.

klaussnow's picture
klaussnow
1677 pencils

Wow Netherlands, and I thought English was spoken pretty commonly over there...why this problem with udders?

... its already been done...

Takmelius's picture
Takmelius
198 pencils

Are you guys serious?? These are cheap! Has any woman ever seen these? You think you can have a little laugh at the expense of breast cancer victims? Once again creatives trying to be clever and forgetting the objective.

jazarah's picture
jazarah
1262 pencils

hahaha a glimpse of beauty :)

marmar's picture
marmar
20 pencils

It got my attention fo shou!

Misstree's picture
Misstree
425 pencils

i agree with u totally, Takmelius...these ads r just plain cheap. They dilute the seriousness of the issue by titillation. I'm all for showing the human body, but at least show it sensitively 4 an issue such as this. this is downright degrading n sleazy.

n am presuming all the above 'positive' comments were made by men. i know no self-respecting woman would like this one. I for one, think it should be riddled with bullets (especially the psychotic girl who's looking at her boobs with that weird expression...)

.............................

Not all who wander are lost.

Totto's picture
Totto
685 pencils

I guess theyre lookin at an award..

Intelligent ads are the need of the hour.

jiahsisco's picture
jiahsisco
246 pencils

These ads are a celebration of breasts. It is to show how much men and women enjoy breasts and that we should take care of them. Not cheap. Raise the awareness on just how great breasts are and maybe people will be more likely to save them.

Tinglow's picture
Tinglow
614 pencils

Perhaps, the worst comment on the page, is right above.

jiahsisco's picture
jiahsisco
246 pencils

Everyone has their difference in opinion. If you watch the video ads and are from a liberal country like the Netherlands these ads make sense. The negative comments are coming from UAE and India. Maybe that is just a coincidence but I am pretty sure you would never consider showing a breast in an ad in either of those countries. Does the ad make you not want to fight breast cancer? I would like to see how anyone else would target the Netherlands.

Tinglow's picture
Tinglow
614 pencils

Read your last comment and you'll know what I mean. It is never about UAE or India, It's just how a universal-serious issue has been derogatorily put. There is no point in advertising an issue, if it's offensive to its very target audience. If you empathize and pragmatically think of this campaign you will learn that it is by a bunch of 'wanna-be' creatives who are trying hard to satify their creative-ego. But they don't realise that it doesn't serve the purpose. And te answer to your question "Does the ad make you not want to fight breast cancer?", the answer is an obvious 'NO'.

And for heaven-sake please don't pull states and countries into this tiny li'l box filled with your baseless comments.

.nl's picture
.nl
207 pencils

Baseless comments? YOU must be kidding...

Misstree's picture
Misstree
425 pencils

?????

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Not all who wander are lost.

Misstree's picture
Misstree
425 pencils

Dude! India gave u 'Kamasutra'!

Jokes apart, it's not about being liberal or not...it's about being sensitive. Go on, ask the women of Netherlands if they like it. If they do, i'll gracefully concede defeat.

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Not all who wander are lost.

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