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Pilot: Mummy

Pilot: Mummy
Your rating: None Average: 8.3 (113 votes)

Pilot. Water resistant.

Advertising Agency: Grey, Barcelona, Spain
Art Directors: Jose Miguel Tortajada, Oscar Amodia, Dani Páez
Copywriters: Jürgen Krieger, Joan Mas, Luke Sholer
Photographer: David Barra

47 Comments

Miss Copywriter 22's picture 177 pencils

simple and effective ! love it !!!!

GraphicJ's picture 51 pencils

^^ This and this.

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yammi

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a very good ad. spot on

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superb !

jay_ad_dictate's picture 81 pencils
8

NICEEEEE!!!!!!!!!!!!!

Zoooooooooooooooom..............................*thapaaak* OWWW!! I cannot pass through walls!!!! Now bring that person who says this world is an illusion!! :X :P

ek kanya's picture 814 pencils

ok, this one is nice

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Halayzone's picture 160 pencils

so you actually say it's not toxic either?...
great stuff!

Dzsoi's picture 4987 pencils

If it's really water resistant, it doesn't really matter if it's toxic or not, does it? Great stuff indeed!

JamaisVu's picture 408 pencils

Yeah great ad, though I hate the placemat.

jbuckingham's picture 529 pencils

Great

antiad777's picture 16 pencils

Good idea. Hate the copy. Because it asks people to turn on the T.V!!

Bianconiglio's picture 344 pencils

agree :)

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spoon shadow?

Jaap Grolleman's picture 6306 pencils
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toxic ink? don't hope so. good idea though.

pez's picture 1660 pencils

yes!! that great!! hope my mama did that when I was a kid...

Hiperion's picture 3108 pencils

Well done, guys!!!

KynK's picture 20 pencils

Good one ;)

CUTIEPIE's picture 353 pencils

So cute i like it very much!!!! :) hehehe great!

ÖzgürBeyinFikirleri's picture 45 pencils

good idea but not effective

Schirone's picture 100 pencils

great ad, waterproof, and hopefully not toxic.
even tho as a parent, i'd never use tv as a reward..

i'm here because i'm procrastinating

riyelam's picture 268 pencils

Awsome

Vargais's picture 842 pencils

cool

Life is a joke. Laugh.

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5

decent not great....

angle45media's picture 106 pencils

now awesome

dthlb72's picture 495 pencils

what happen to the plate? ....

Bianconiglio's picture 344 pencils

ask to the photographer. you need it?

Bianconiglio's picture 344 pencils

even though my first thought was about toxic ink, I think it's a good campaign

the_lizard_king's picture 792 pencils
9

Awesome ad! I really love it a lot! Superb job guys!

And then GOD said...
Let there be creativity!!!

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so simple!!!! i like it.

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Great Ad with good concept

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ya good

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nice idea execution can be much better ...

prabhath's picture 64 pencils

Fabulous thought,

but i feel, Shouldn't there will be some more food remains & stains on the plate, may be I'm stupid, but i feel the plate is so over cleaned, specially after a kids meal. apart from that, I love this.

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it is not a Gold award one..in details the spoons shadow is misplaced...very bad..this is basic...:(

sakku79's picture 25 pencils

need to take care more on the selection...what about the shadow of the spoon..it is misplaced..very basic....poor performance by the designer..:(

petimadmoiselle's picture 129 pencils
10

Love this! :)

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I recon that the ink is actually toxic.

sandipkayal's picture 234 pencils

what a clean idea...great boss

a CREATIVE drop

andyStock's picture 670 pencils
9

Great advert.

Although, it does look like the kid has just eaten a bowl of toenails.

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resistant and toxic? :p

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Brilliant...

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cute..

S.tefan's picture 114 pencils

Simple but great! Love it!

Janae's picture 384 pencils

i really like it. but a little bit more color contrast would be good.

dashesndots's picture 18 pencils
5

Simple but effective. Well done

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