PifPaf Insect Repellent: Ants and ...
All insect killer
Advertising Agency: Euro RSCG, Dubai, UAE
Creative Director: Neeraj Sabharwal
Art Director / Copywriter / Typographer: Vikram Divecha
Art Director: Jose Basug
Photographer: Kundan Raut
Group Account Director: Jamie McAinsh
Account Director: Elias Kanakry


6 comments
nice.. good work
www.barcreativo.com
Forced idea...Sorry
the idea is little bit twisted, the benefit isn't obvious enough
Everybody is creative, be yourself.
needed to see two ads and think about it before I got it
Oh come on! The idea is simple enough... this spray kills all kinds of insects; even the copy spells it out. i don't mind this campaign although I do think the cockroach execution is the best of the trio.
The copy should then read "Doesn't distinguish between insects" or something like that...
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Not all who wander are lost.