Pictionary: Tree

Advertising Agency: Ogilvy, Mexico
Executive Creative Director: Miguel Angel Ruiz
Chief Creative Officer: José Montalvo
Creative Directors: Fernando Carrera, Victor Alvarado
Art Director: Victor Alvarado
Production Manager: Juan Pablo Osio
Account Executive: Alejandra Gómez
Copywriter: Fernando Carrera

19 comments

allan080i's picture
allan080i
104 pencils

nothing really happen with this, a little empty for me.

Nsyriani's picture
Nsyriani
8 pencils

At least it is different..I like it

TexasH's picture
TexasH
365 pencils

Outdoor, right?
If so, nice!
But if it's a print...so so.

thedesignaddict's picture
thedesignaddict
5391 pencils

Totally agree.

sirvan's picture
sirvan
29870 pencils

Pictionary does not advertise. Sorry. This is fake.

+++

"I love some things, and don't love some other things."

adgoodie's picture
adgoodie
184 pencils

Who cares if it's fake? It's a real product and they're showing how you could advertise it.

Galo's picture
Galo
441 pencils

It doesn't look like a print ad. To me, it is outdoor and it is sure one really nice campaign! Congrats!!

bate_palmas's picture
bate_palmas
1479 pencils

I'm with Notsure, but maybe they're wire works? In which case, bravo!!

If it's print, it's certainly not a great ad.

That One Guy's picture
That One Guy
266 pencils

I like the effort.

atb2005's picture
atb2005
13567 pencils

This is a total ripoff of this
http://adsoftheworld.com/taxonomy/brand/artline

I find it interesting - even funny - that the original campaign for Artline was called a "turd", while you guys are praising this new execution which is not even witty. It's pretty pedestrian.

el d1eg0's picture
el d1eg0
588 pencils

I disagree, both campaigns are quite different.

thedesignaddict's picture
thedesignaddict
5391 pencils

@atb2005

If the Pictogram is an outdoor campaign (and I believe it is), it's WAY better. The Artline campaign is totally forgettable.

mireia's picture
mireia
309 pencils

there's no way this is an outdoor...

monsieurange's picture
monsieurange
520 pencils

This campaign would be an amazing ambient, not print.

kleenex's picture
kleenex
28715 pencils

simple and I liked it.

andylefty's picture
andylefty
4533 pencils

Yeah I like it. Not blown away but it works.

Mario Limon's picture
Mario Limon
3 pencils

this is actually OUTDOORS

Marcupolo's picture
Marcupolo
206 pencils

a great outdoor, I agree

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