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Lions

Agency: 
Published/Aired: 
January 2013
Description: 

So stable, you'll think it's a car.

Advertising agency: ACW Grey Tel-Aviv, Israel
Executive Creative Director: Tal Riven
Creative director: Moti Rubinstein
Client manager: Dani Brande
Art: Shlomi Yerushalmi
Copy: Yura Vasilvitzki, Einan Groover
Supervisor: Sarit Sternhell
Account manager: Shiran Nimron
Production Manager: Meital Tzoref
Producer: Racheli Zatlawi
Photographer: Yaron Izhakov
Photoshop: Moshe Mizrahi
Special projects: Yael Hermesh

Comments (16)

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Highest Rated

TheSmirkingFox's picture
TheSmirkingFox
Activity Score 145

The idea isn't bad, but the execution is terrible. Not even mentioning the photoshop disaster that is the lion.

tazyboy's picture
tazyboy
Activity Score 777

not bad

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Well, actually it is pretty bad.
If you're on a scooter and think it's a car you're just delusional- and why is he on safari? -.^

Brainsugar's picture
Brainsugar
Activity Score 1625

Well, if the guy think its MP3 is a car, the lion will not and should eat him. The visual would have been more funny.
And if the lion thinks that the MP3 is a car, the lion is dumb. but the guy is safe.

Owolawi's picture
Owolawi
Activity Score 1528

errrr....missed the spot!

Zoupal's picture
Zoupal
Activity Score 20

Badvertising.

VampAd's picture
VampAd
Activity Score 1151

I like the word you used. I think I'll use it too. Thanks.

donau's picture
donau
Activity Score 104

Sorry, but this is worse than talentless student.

donau

N17's picture
N17
Activity Score 475

+1

JLL's picture
JLL
Activity Score 390

Bad Photoshop.
Bad words.
Bad everything.

kleenex's picture
kleenex
Activity Score 43473

not bad.

Camel Toe's picture
Camel Toe
Activity Score 129

horrible... Sounds as a rough of a bad idea

philips's picture
philips
Activity Score 50

bad idea and very bad photoshop

philips's picture
philips
Activity Score 50

bad idea and very bad photoshop

the_lizard_king's picture
the_lizard_king
Activity Score 1257

A retard way of advertising a retard product.

And then GOD said...
Let there be creativity!!!

Grrrr's picture
Grrrr
Activity Score 1961

Stable, maybe, but why I shoud think it's a car?

TheSmirkingFox's picture
TheSmirkingFox
Activity Score 145

The idea isn't bad, but the execution is terrible. Not even mentioning the photoshop disaster that is the lion.

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