Philips Water Purifier: Water gun

Tap water, is not a threat for you anymore

Advertising Agency: Yirmiyedi, Turkey
Creative Director: Ahmet Camur
Copywriter: Naim Cetinturk
Art Director: Erdinc Uskent
Published: 2007

12 comments

Hadrons's picture
Hadrons
5991 pencils

nice execution of the concept.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

very good, art direction too

hadrianapolis's picture
hadrianapolis
733 pencils

Nice one

alperen5578's picture
alperen5578
134 pencils

Su tabancası sağlıksız suyu ne kadar güçlü anlatır bilemedim... En azından tabancayı, suyu içecek kişi ağzına dayasa daha konuyu anlatır bir tehdit olurdu gibime geliyor... Zayıf olmuş.

alperen5578's picture
alperen5578
134 pencils

Water Gun, unhealthy water is a form of expression, I did not know how much an impressive ...people who drink water, routes help the gun into his mouth, the idea could have been more effective.. ... Been weak.

Jaap Grolleman's picture
Jaap Grolleman
6996 pencils

Uff, I don't like it. There's no real argument, just a simple idea.

kleenex's picture
kleenex
34155 pencils

I want to go with you on this one.

Billoughsby's picture
Billoughsby
5091 pencils

Evocation and allusion, not argument, agreed. Maybe that's why I like it.

(My ub editor is in the shop; my mechanic says a critical part is on order. Bear with me, in the meantime, when I say things everyone understands, and no one agrees with.)

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

Nike Diesel's picture
Nike Diesel
13389 pencils

It's like a tiny visual pun. It doesn't make me wanna do anything, but still, I like it!

simonds08's picture
simonds08
598 pencils

I like this one

ouroboros's picture
ouroboros
5 pencils

看到made in china 我表示毫无压力。

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