PG Motos: Recommend
The hasty ones recommend it, those who are cheap recommend it. Those who like freedom recommend it. You'd better get yours soon, so you can recommend it too.
Advertising Agency: Art&C Comunicação, Natal, Brazil
Creative Director / Art Director / Illustrator: Lenilson Lima
Copywriter: Rafael Paulino
Published: November 2008


9 Comments
Nice headlines, bad artwork. A big packshot with the lines would have been better.
The image doesnt tie as neatly here as with the other two. And I suspect the headline hasnt been translated all that well.
Still, nice campaign. Not earthshaking, but credible work.
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Here, let me save everyone the trouble of asking. "Do you even work in advertising?"
I think this is a nice campaign. The art director in me says the copy is too close to that curve at the bottom. The photographer side says they did very little to make the product stand out; the lighting on it looks muted.
www.storytellerscreative.com
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I love how you copied of Giovanni+DRAFTFCB São Paulos ideas for MILLE Campaing.
Just love it pall. What a ripoff!
http://www.youtube.com/watch?v=VbGg-1EhHvc&feature=related
yehp Giovanni+Draftfcb did it before and better. http://www.youtube.com/watch?v=VbGg-1EhHvc&feature=related
After all, who came first? The egg or the chicken?
This campaign is being propagated since June/July and created at the beginning of the crisis of the oil.
http://adsoftheworld.com/media/outdoor/panasonic_lumix_basketball
http://adsoftheworld.com/media/print/canon_baseball
coincidences happen, man.
copys too
http://www.google.com.br/search?hl=pt-BR&sa=X&oi=spell&resnum=0&ct=res...